Leads procurement analytics, data science, business intelligence, and data governance initiatives, initially supporting the AMEA region. Develops reports, insights, predictive models, data quality rules, governance documentation, and scalable digital solutions. Partners with Procurement, Finance, Supply Chain, Technology, and external providers to improve data quality, automate reporting, enable analytics adoption, and translate complex findings into business recommendations.

Lead Insights & Analytics for Southeast Asia, translating consumer, shopper, and market intelligence into growth strategy. Oversee regional teams, syndicated data, advanced analytics, AI/ML adoption, supplier contracts, and performance measurement to drive annual planning and ROI on marketing investments.