As a Marketing Specialist, you'll create content calendars, produce customer-centric materials, and optimize digital marketing campaigns for AI products.
Patsnap is a global, pre-IPO company that transforms the way organizations harness their Intellectual Property and Research & Development productivity. Our platform revolutionizes how IP and R&D teams collaborate across the entire innovation lifecycle, using domain-specific AI to accelerate the creation of market-ready products. With over 12,000 customers worldwide, including some of the biggest names in innovation, Patsnap is at the forefront of technological advancement. Our $300M Series E funding round brings our valuation to a $1 billion unicorn status, and we still have a remarkable amount of growth ahead.
We have a vibrant and diverse team with offices in Singapore, Toronto, London, and Shanghai. Our hyper-growth trajectory is powered by our people, and we are extremely proud of our company-wide vision, work ethic, and entrepreneurial spirit. We are committed to fostering an inclusive environment where talent thrives and ideas bloom.
Role Summary:
We’re looking for a Content Marketing Specialist to support the global go-to-market (GTM) efforts of our AI-powered products. This role combines compelling content, amplifying customer success stories, and optimizing digital experiences that resonate with technical and business decision-makers. This role is ideal for someone passionate about AI, storytelling, and data-driven marketing.
This is an in-office position in our Singapore office.
What You'll Be Doing:
- Create and execute a content calendar aligned with product launches, account-based marketing (ABM) campaigns, and regional demand generation goals.
- Produce customer-centric assets: case studies, blog posts, and video scripts that translate technical AI capabilities into clear business outcomes.
- Optimize website copy, landing pages, and partner with demand gen teams to adapt content for LinkedIn campaigns, email nurtures, and paid media.
About You:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 1-3 years of experience in B2B marketing, content creation, or digital campaigns (internships included).
- Basic understanding of AI/ML concepts and SaaS business models.
- Strong writing skills in English – ability to simplify technical jargon for diverse audiences.
- Team player with a “learn fast” mindset – thrives in fast-paced, cross-functional environments.
- Proficiency in Mandarin is an asset to collaborate with global team members.
Our Values:
- Integrity: We hold each other accountable for our actions.
- Leadership: We lead by example and inspire each other to reach for new heights.
- Openness: We are open and honest and share our ideas with care and consideration.
- Growth: We are lifelong learners who aspire to improve each day.
- Innovation: We seek out new ways to solve problems.
- Customer: Our customer is at the center of everything we do. Their success is our success.
Patsnap is proud to be an equal opportunity employer (EOE) that champions diversity. We do not discriminate based on race, religion, national origin, citizenship, sex, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran/military, or disability status, or any other protected status in accordance with federal, provincial/state or local laws.
Even if you don’t meet 100% of the above qualifications, we encourage you to apply and tell us why you’d be a great fit for this role! If you require any accommodations during the interview process, please email us at [email protected] so we can best support you.
Top Skills
AI
Content Marketing
Digital Marketing
SaaS
Patsnap Singapore Office
47 Scotts Road - Goldbell Towers, #11-03, Singapore, 228233
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What you need to know about the Singapore Tech Scene
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