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WPP

AVP, Client Growth

Posted 3 Days Ago
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In-Office
Singapore, SGP
Expert/Leader
In-Office
Singapore, SGP
Expert/Leader
Leads APAC client growth by managing regional pipelines, converting strategic opportunities, coordinating pitches, and driving adoption of media, analytics, data, technology, and AI solutions. Builds business cases, forecasts revenue, develops client recommendations, translates performance data into commercial insights, and aligns cross-functional teams across markets. Success is measured through revenue growth, pipeline conversion, solution adoption, win rates, forecast accuracy, and measurable client value.
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About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

WPP Media is seeking a commercially driven growth leader to accelerate the adoption and commercial success of media, analytics, data, technology and AI solutions across APAC.

As AVP, Client Growth & Solutions, APAC, you will execute the regional growth agenda, convert opportunities into revenue and ensure strategic solutions are successfully activated across priority clients and markets.

Working across client teams, market leaders and specialist practices, you will bring commercial rigour, solution expertise and operational discipline to growth initiatives across the region.

This role is focused on opportunity conversion, commercial execution, solution activation and measurable business outcomes. Success will be measured through revenue growth, pipeline conversion and solution adoption.

Skills and Experience 

What you’ll do:

Commercial Growth & Pipeline Management 

  • Own the day-to-day management of the regional growth pipeline across priority clients and markets. 
  • Identify, qualify and progress commercial opportunities in partnership with market and client teams. 
  • Drive opportunities from initial qualification through to proposal, approval and conversion. 
  • Maintain accurate pipeline forecasting, opportunity tracking and revenue visibility. 
  • Identify commercial risks and maintain momentum through clear ownership and decisive follow-up. 

Strategic Pitches & Opportunity Conversion 

  • Lead the development and coordination of strategic pitches, proposals and client growth plans. 
  • Build compelling business cases, commercial models and client-ready recommendations. 
  • Coordinate inputs across practices, analytics, strategy, technology and market teams. 
  • Develop clear value propositions supported by measurable client outcomes and proof points. 
  • Improve win rates through consistent, high-quality responses and strong opportunity management. 

Solution Adoption & Commercial Impact 

  • Partner with client and market teams to ensure strategic solutions are effectively positioned and adopted. 
  • Support go-to-market planning and activation for priority capabilities and solution offerings. 
  • Monitor adoption performance and identify opportunities to increase utilisation and revenue impact. 
  • Develop and share case studies, success stories and best practices that support growth and scale. 
  • Help ensure strategic capabilities translate into sustainable client value and business growth. 

Analytics & Growth Insights 

  • Translate analytics, measurement and performance data into actionable commercial opportunities and client recommendations. 
  • Partner with analytics teams to quantify business impact, strengthen ROI cases and support solution recommendations. 
  • Develop insight-led narratives that demonstrate the value of WPP Media capabilities. 
  • Use data and market intelligence to improve prioritisation, forecasting and decision-making. 
  • Monitor industry trends, market developments and competitive activity to identify emerging growth opportunities. 

Regional Growth Execution 

  • Establish disciplined ways of working for opportunity management and growth planning across APAC. 
  • Drive stakeholder alignment, clear actions and execution across strategic opportunities. 
  • Lead business reviews focused on pipeline health, growth performance and commercial outcomes. 
  • Build strong relationships across markets, practices and functions to accelerate execution of the regional growth agenda. 


What you’ll need:

  • Significant experience across media, commercial strategy, business development, consulting, analytics or client leadership.
  • Proven success managing growth pipelines, commercial opportunities or strategic client programmes.
  • Experience developing integrated client solutions across media, analytics, data, technology and AI.
  • Strong commercial acumen, including forecasting, opportunity management and revenue growth.
  • Experience leading strategic pitches, proposals and growth initiatives.
  • Strong analytical and problem-solving capabilities with a data-driven approach to decision-making.
  • Excellent communication, presentation and stakeholder management skills.
  • Ability to influence and drive execution across complex, matrixed organisations.
  • Experience working across multiple APAC markets is highly desirable.

Success Measures:

  • Revenue influenced through strategic opportunities.
  • Pipeline conversion and opportunity velocity.
  • Strategic pitch and proposal win rate.
  • Adoption of priority solutions and capabilities.
  • Growth of analytics, technology and AI-led offerings.
  • Delivery of measurable client value and business outcomes.
  • Forecast accuracy and commercial performance against targets.
  • Stakeholder satisfaction and cross-functional collaboration.

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. 

While we appreciate all applications received, only those candidates selected for an interview will be contacted.  
#LI-Promoted

Please read our Privacy Notice for more information on how we process the information you provide. 

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