Usage Partnership & Loyalty Manager

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and offices. Our history spans more than 80 years. Over this time, we have been guided by our values – Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

Job Description

Job Summary
The Usage Partnership Manager will be responsible for developing and executing strategies to drive customer engagement, enhance customer loyalty and more. This role involves identifying, cultivating, and managing strategic partnerships, as well as designing and implementing effective loyalty programs to maximize customer lifetime value.

Usage Partnership (Retail & Lifestyle)

• Identify partnership opportunities within the retail and lifestyle pillar.

• Drive end-to-end acquisition and onboarding of retail and lifestyle merchants to increase card spend, enhance customer engagement, and deliver a best-in-market experience for UOB Cardmembers.

• Manage key merchants and strategic accounts across Singapore and the region.

• Enhance competitive advantage by initiating and renewing year-long and tactical offers with merchants across the retail and lifestyle pillar, delivering differentiated and best-in-class deals.

• Track performance, analyze sales, and continuously evaluate partnerships and campaigns. Execute campaigns to increase share of voice and market share.

• Design effective communication strategies and work closely with internal stakeholders to identify new channels, while managing communications across all channels (ATL, BTL, and digital), including coordination with merchants for approvals.

• Collaborate with the usage team and other UOB stakeholders to ensure strategic alignment on key initiatives and priorities.

• Manage relationships with both external and internal stakeholders to support cross-functional initiatives.

Job Requirements:

• Minimum of 5 years ears of related usage experience preferred.

• Effective and clear communication skills, written and spoken.

• Strong negotiation skills.

• Good presentation skills.

• Proficient in Microsoft words, PowerPoint and excel.

• Knowledge of general banking operations.

• Team player.

Additional Requirements

Be a Part of the UOB Family

UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.

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