Lead and execute digital and content marketing campaigns to drive lead generation and audience growth. Manage email, CRM and marketing automation programs, support webinar, awards and conference marketing, coordinate with commercial and editorial teams, and monitor campaign performance to deliver reporting and insights.
Hire Digital is seeking a Senior Marketing Manager with experience across conferences, awards, or B2B marketing environments. Candidates with backgrounds in finance-focused media, events, awards, or conference organisations will be highly preferred.
RequirementsResponsibilities
- Execute digital marketing and content marketing campaigns.
- Support lead generation and audience growth initiatives.
- Manage email marketing, CRM, and marketing automation campaigns.
- Work closely with commercial and editorial teams to support campaigns and events.
- Support webinar, awards, and conference marketing activities.
- Monitor campaign performance and provide reporting/insights.
- Experience in B2B digital marketing or content marketing.
- Hands-on experience with Pardot or similar CRM/marketing automation platforms.
- Experience in financial media, events, awards, or conference businesses preferred.
- Understanding of lead generation and campaign performance metrics.
- Strong communication and project management skills.
- Singapore-based.
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