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Dentsu Creative

Regional CRM/Campaign Strategy Lead

Posted Yesterday
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In-Office
Singapore, SGP
Mid level
In-Office
Singapore, SGP
Mid level
The role involves leading campaign platform implementations, providing solutions, optimising the campaign process, and offering guidance to developers and stakeholders.
The summary above was generated by AI
The purpose of this role is to take campaign platform implementation projects for Adobe Campaign, Redpoint or Unica through the entire development life cycle. This role will work as the solution lead and will be directly involved in the architecture, solution design, development, testing and deployment of the campaign platform. This role serves not only as the technical subject matter expert for the given platform, but also as a consultant on projects involving multiple technologies and components.

Job Description:

Key responsibilities:
Provides best practices on the usage of campaign tools to our internal people and clients
Works with the business to craft new solutions using campaign tools such as Unica, Redpoint, Alterian, Adobe Campaign
Understands, customises and optimises the entire campaign management process, to include new campaign requirements, development test, production execution and quality control
Responds to internal requests for solution assistance on deployed campaign platforms within our production organisation
Provides guidance and oversight to solution leads and developers
Works closely with engagement leadership to develop and grow engagements
Translates data into significant information in a concise and effective manner

Location:

Singapore

Brand:

Happy Marketer

Time Type:

Full time

Contract Type:

Permanent

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