Samsung Electronics Logo

Samsung Electronics

Manager, Product Marketing

Posted 2 Days Ago
Be an Early Applicant
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Senior level
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Senior level
The Manager of Product Marketing is responsible for product planning, conducting market research, managing business operations, and overseeing product launches. This role involves analyzing market trends, setting sales targets, and coordinating with cross-functional teams to improve product profitability and alignment with business goals.
The summary above was generated by AI

Position Summary

Role and Responsibilities

Product Planning

  • To develop pipeline plan, co-ordination and execution of plan in assigned product and location
  • Manage overall product line life cycle and overall stock aging status
  • Create and enhance values of product, accessories, content and services of products
  • Ability to execute AP2 forecast and product analysis
  • Revenue, pricing and profitability forecast for new products

Market Research

  • Conduct consumer / market research by maintaining understanding of market landscape, customer requirements and mapping of competition activities
  • Responsible for analysing market trend and data using internal and external secondary research and hands on primary research to provide perspective to influence portfolio of products and launches
  • Able to identify product gap and business opportunities

Business Management

  • Manage phase-in-and-out, monitor performance and make adjustments to products plans based on results
  • Responsible for setting business sales target and forecasting of sales
  • Consolidate sales, retail plan and functional plan for new initiatives
  • Liaise with cross functions including Corporate Marketing, Retail Marketing, Finance, Supply Chain and to be point contact to HQ
  • Lead product launch brief prior to new product launches
  • Conduct periodic product training to relevant parties
  • Lead the development of yearly business management plan

Administration

  • Prepare and circulate information regarding competition’s new product launches and product benchmark against competitor’s product range line-up
  • Responsible for tracking and reporting performance of key product launches
  • SCM/MCS co-ordination and operation

#LI-SME #LI-Midsenior

Skills and Qualifications

• Has a wide range of experience, uses professional concepts and company objectives to resolve complex issues in creative and effective ways

• Works on complex issues where analyzing situations or data requires an in-depth evaluation of variables. Exercises judgement in selecting methods, techniques and evaluation criteria to obtain results. Determines methods and procedures on new assignments and coordinates other's tasks

• May manage a group such as coordinating activities regarding costs, methods and staffing

• Typically requires at least 8 years of related experience and a Bachelor's degree; or 6 years and a Master's degree; or a PhD with 3 years

* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.

Similar Jobs

13 Days Ago
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
Mid level
Mid level
eCommerce • Fashion • Other • Retail • Sales • Wearables • Design
This role supports the Marketing Manager in executing marketing strategies for Kate Spade New York. Responsibilities include developing digital media strategies, managing local websites, planning promotions, and collaborating with teams for events. The Associate will also coordinate PR support and maintain sample inventory.
Yesterday
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
Entry level
Entry level
Financial Services
As a Non-Bank Financial Institutions and Fintech Sales Associate at J.P. Morgan, you will support business growth initiatives, assist in account planning, collaborate with internal partners, facilitate client onboarding, and ensure compliance with AML and KYC procedures, while enhancing client relationships and managing project implementations.
Yesterday
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
Entry level
Entry level
Fintech • Mobile • Payments • Software • Financial Services
As a Sanctions Analyst, you will analyze alerts from sanctions screening systems, assess customer transactions, and ensure compliance with sanctions regulations. You will document decisions, handle communications with customers for additional information, and contribute to refining risk methodologies to improve screening accuracy.
Top Skills: Japanese

What you need to know about the Singapore Tech Scene

The digital revolution has driven a constant demand for tech professionals across industries like software development, data analytics and cybersecurity. In Singapore, one of the largest cities in Southeast Asia, the demand for tech talent is so high that the government continues to invest millions into programs designed to develop a talent pipeline directly from universities while also scaling efforts in pre-employment training and mid-career upskilling to expand and elevate its workforce.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account