Manages community engagement programming across workspace properties, including campaigns, events, retail promotions, digital communications, publicity, stakeholder partnerships, and tenant collaborations. Develops content for email, websites, social media, and mobile apps; monitors feedback; evaluates programme performance; tracks budgets; and supports strategic campaigns, events, and broader marketing communications initiatives.
About Us
Headquartered and listed in Singapore in 2021, CapitaLand Investment Limited (CLI) is a leading global real asset manager with a strong Asia foothold. As at 5 November 2025, CLI had S$120 billion of funds under management. CLI holds stakes in eight listed real estate investment trusts and a suite of private real asset vehicles that invest in demographics, disruption and digitalisation-theme strategies. Its diversified real asset classes include retail, office, lodging, industrial, logistics, business parks, wellness, self-storage, data centres and private credit.
Job Description
Responsibilities
- Curate regular and relevant programming to promote vibrancy and a sense of community at selected CapitaLand Workspace properties, in support of CapitaLand’s tenant attraction and retention efforts. Programmes include (but are not limited to) online and in-person campaigns and activities, and retail promotions, and could be sourced from and in collaboration with CapitaLand tenants and external partners (incl government agencies).
- Develop all forms of communications, including developing the content (e.g. for eDMs), and channels (e.g. website, social media, CapitaStar@Work mobile app), to support related campaigns and programmes.
- Support the publicity of these programmes, across available channels (e.g. digital displays, social media, CapitaStar@Work), to create awareness and encourage participation.
- Monitor related uploads, posts, queries and feedback about the programmes and respond accordingly.
- Support the building of effective relationships with relevant stakeholders (e.g. tenant representatives, programme partners, government agencies) to garner their support of and participation in our programmes.
- Support the pursuit of business opportunities and collaborations with the CapitaLand tenant community, in support of community engagement programmes. Campaigns include (but are not limited to) sharing of their thought leadership, awareness of their business products and/or services.
- Collate and evaluate community engagement programmes and feedback for reporting and analyses, and continual improvements.
- Track community engagement programme operating budgets and expenditures.
- Support key and/or strategic Workspace campaigns and/or events (e.g. groundbreaking and other milestone/celebratory activities).
- Support other Workspace departments with relevant marketing & communication efforts, including (but limited to) collateral development and editorial.
- Any other related duties.
Requirements
- Degree in Marketing or Mass Communications, with at least 4-5 years’ relevant experience in a similar role.
- Excellent written and verbal communication skills.
- Familiar with the spectrum of marketing communications activities, in particular event management and digital marketing.
- Creative, dynamic and resourceful with relevant network and contacts.
- Able to multi-task with a strong sense of responsibility to see through all assigned projects.
- Proactive, with the ability to work independently and collaborate effectively across teams
Benefits
- Comprehensive medical coverage
- Training and development opportunities
- Subsidised rates at Ascott serviced residences
- Strong advocate of staff volunteerism
- Wellness programmes
Closing Statement:
At CapitaLand, we advocate fair employment practices, and recruit talents based on merit and fit with our Corporate values. We provide equal opportunity for all qualified persons and build an inclusive workplace regardless of race, gender, age, religious belief or nationality.
Only shortlisted candidates will be notified.
CapitaLand Singapore, Singapore, SGP Office
Singapore, Singapore
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