Head of Marketing

Job Title

Job Description

So, who are we?
Hello, we're IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto.
We are ambitious. Over 340,000 people already use our platforms. We're global with offices in 18 countries and products in 16 regions. We're hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers.
We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth.
More About The Role
We are seeking a strategic and results-driven Head of Marketing, Singapore to lead our marketing efforts. Reporting directly to the CEO, this role will oversee a team of 10+ and be responsible for driving the demanding growth of our new brokerage product, IG Markets, while continuing to scale the existing CFD business.

This is a key leadership position that requires both strategic vision and hands-on execution. You will own all marketing channels—digital, affiliates, social, PR, partnerships, and offline—and partner closely with sales, client servicing, and product teams to deliver measurable growth. The role is critical in shaping our regional brand presence, client acquisition, and engagement strategies, while ensuring marketing initiatives are compliant, data-driven, and aligned with business priorities.
What You'll Do

• Lead and oversee all marketing channels across Singapore, ensuring strategies are tailored to local market dynamics while aligned with global brand positioning.
• Manage the budget for markets and being responsible for cost effectiveness, resource allocation and measurable ROI.
• Drive the demanding growth of IG’s new brokerage product, IG Markets, while continuing to scale the existing CFD business.
• Partner closely with regional teams, performance team, sales, client servicing, and product teams to ensure marketing initiatives directly support business objectives and client needs.
• Develop and execute integrated marketing strategies to drive awareness, acquisition, engagement, and retention across digital, performance, social, partnerships, PR, and offline channels.
• Manage agencies on record for communications, creative development and media buys.
• Continuously track market trends and competitor activity to adapt strategies, seize opportunities, and mitigate risks.
• Oversee and inspire a team of 10+ marketers, building a high-performance, innovative, and collaborative culture.
• Uphold regulatory and brand compliance standards across all campaigns and communications.

What you’ll need for this role

• Minimum 10 years in tech or finance marketing, across traditional, social and digital channels.
• Minimum 3 years of equivalent leadership experience managing a team and a budget of US>$10M.
• Degree in marketing, business or finance.
• Strong understanding of investment & trading products (CFDs, FX, Crypto, Stocks) as well as an interest in the financial markets.
• Familiar with Gen AI tools and CRM systems such as Braze & Salesforce.
• Strategic mindset with a bias for action.
• Strong analytical skills, with a demonstrated ability to optimise and pivot on marketing plans for maximum effectiveness.
• Regional experience in Malaysia, HongKong, Taiwan, Thailand would be a bonus.
• Fluency in English is a requirement, proficiency in Mandarin or Bahasa is a significant advantage.

How you’ll grow

When you join IG Group, we want you to have more than a job – we want you to have a career. And you can. If you spot an opportunity, we want you to chase it. Stretch yourself, challenge your self-beliefs and go for the things you dream of. With internal and external learning opportunities, and the tools to help you skyrocket to success, we’ll support you all the way.

And these opportunities truly are endless because we have some bold targets. We plan to expand our global presence, increase revenue growth, and ultimately deliver the world’s best trading experience. We’d love to have you along for the ride.

The perks

It really is more than a job. We’ll recognize your talent and make sure that you can still have a life – at work, and outside of it. Networks, committees, awards, sports and social clubs, mentorships, volunteering opportunities, extra time off… the list goes on.

• Competitive salary & benefits plan
• 1 additional day off to celebrate your Birthday   
• 2 additional days off a year for voluntary work
• Share Plans for Employees
• Comprehensive global and local onboarding process – to the company and to your role
• Employee-led LGBTQ+, Women’s, Black and Parents & Carers networks with annual budget for organizing events & projects that foster an open, diverse and inclusive culture
• LinkedIn Learning platform free access
• Option to participate and create ESG initiatives based on IG Brighter Future Fund
• Employee Assistance Program
• We work in hybrid working model

Learn more about the Perks here!

Join us for this exciting journey. Apply now!

Number of openings