Company :
Vantage Automotive Limited"Build the Future of Automotive with Us."
Founded in 1979, Vantage Automotive Ltd (VAL) is the exclusive retail partner of electrical vehicle brands, BYD and Denza, as well as official distributor for Ford in Singapore. Over the years, VAL has built a strong track record in developing franchises for mass-market and premium passenger and commercial vehicles.
As part of Sime Group, ranked No. 25 in the Fortune Southeast Asia 500, we’re connected to a powerful network across nine markets in the Asia-Pacific region. With over 13,900 employees, Sime Motors is a leader in automotive assembly, importation, distribution, retail, and after-sales services.
What You'll Be Doing
As an Executive, CRM, this role is to support and enhance our Customer Relationship Management efforts across multiple automotive brands. This role is responsible for managing NPS performance, customer feedback processes, ownership benefits programs, CRM activities, and data quality—ensuring a seamless and customer‑focused experience throughout the sales and aftersales journey.
CRM & Customer Experience
- Support planning and execution of CRM initiatives to improve customer engagement and satisfaction.
- Manage Customer Feedback Management (CFM) processes: acknowledge cases promptly, coordinate follow-up with stakeholders, and ensure timely case closure.
- Handle customer complaints, low survey scores, and escalated cases professionally and according to SOP.
NPS & Mystery Shopping
- Lead and manage BYD and DENZA NPS performance for VAL and dealer partners, ensuring targets are met monthly.
- Identify service gaps, implement improvement actions, and conduct regular showroom and service‑centre checks.
Ownership Benefits Program
- Administer and lead ownership benefits programs, ensuring timely submission of signups to partners (CPO, Pan Pac).
- Explore new partnership opportunities to enhance program offerings.
CRM Activity Management
- Execute CRM activities for multiple brands (DENZA, Peugeot, Ford, BYD, Quicklane) in alignment with Vantage Automotive and brand CI requirements across sales and aftersales.
- Serve as the guardian of the CRM Salesforce system, ensuring data integrity and generating business intelligence.
Customer Communication
- Manage BYD, DENZA, and VAL customer email channels, ensuring timely and professional responses.
- Disseminate feedback and correspondence to relevant internal stakeholders and principals.
Data & Analytics
- Maintain customer database accuracy, ensuring compliance with PDPA.
- Create weekly and monthly reports to analyze service levels, NPS performance, customer feedback trends, and business funnel performance.
Process & Systems
- Work closely with Business Process Owners to optimize workflows, technology, and customer‑centric processes.
- Review and improve customer-related processes using CRM and IT tools.
General Support
- Support marketing administration, customer service initiatives, and events.
- Perform ad‑hoc tasks as required.
Who We're Looking For
- Diploma in Business, Marketing, or equivalent fields.
- 1 to 3 years of customer‑facing experience, preferably in CRM, customer service, or automotive-related roles.
- Experience using data analytics tools, including strong proficiency in Microsoft Excel.
- Strong communication skills, both written and verbal, with the ability to engage customers professionally.
- Good initiative and strong follow‑through to ensure timely completion of tasks.
- Effective planning and organizing skills with attention to detail.
- Ability to work effectively as a team player in a fast‑paced environment.
Why Join Us at Sime Motors?
- Be part of a trusted brand with a regional footprint
- Work with cutting-edge automotive technology
- Grow your career in a supportive, performance-driven culture
