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We are the champs in crafting and slinging sporting goods, apparel, and equipment. Whether you're smashing goals or conquering the great outdoors, Decathlon's got your back – because winning is our favorite sport! 🏆🌟
Duration: 4-6 months
Your Mission:
Working closely with the Country Events Lead, you will support the execution of Decathlon Singapore's event strategy to help create the most engaging sports experiences that increase brand engagement, drive store traffic, boost sales and unlock new business opportunities
1. Support Event Strategy & Planning
- Assist the team to plan and manage flagship events from concept to execution, ensuring all project milestones are met on schedule.
- Support the integration of event experiences within Decathlon stores and community hubs to drive footfall and enhance brand visibility.
- Contribute to brainstorming sessions for innovative sports event concepts that align with Decathlon's mission.
2. Assist with Partnerships & Community Engagement
- Help maintain communication and build relationships with external stakeholders, including sports clubs, community leaders, corporate sponsors, and event vendors.
- Collaborate with internal teams, such as retail and marketing, to ensure event initiatives run smoothly and are well-promoted across channels.
- Assist in identifying new partnership opportunities to expand the reach of Decathlon's sporting community.
3. Event Logistics & On-Site Execution
- Provide hands-on support for end-to-end event logistics including venue setups, permits, and safety protocols to ensure a secure environment.
- Assist in coordinating with external vendors such as caterers, AV teams, production crews, and contractors to ensure high-quality service delivery.
- Support on-site event execution, helping with setup, staff coordination, and real-time problem-solving during live activations to maintain operational excellence.
Requirements
Hard Skills:
- Undergraduate pursuing a degree in Marketing, Communications, Business Administration, or a related field.
- Marketing Interest: Basic understanding of event promotion, digital marketing, and community engagement strategies.
- Local Knowledge: Familiar with the local retail / sport / social media landscape.
Soft Skills:
- Passionate About Sports: You are deeply connected to sports culture with a strong motivation to inspire and engage communities.
- User-Obsessed: You prioritize the user experience, wanting to ensure every event is engaging, seamless, and impactful.
- Proactive & Resilient: You are a self-starter who thrives in a fast-paced environment, maintains a positive attitude, and finds creative solutions under pressure.
- Strong Team Player: You are highly collaborative, supportive, and motivated to achieve success together.
Note to Applicants:
This internship offers a unique opportunity to gain practical experience in events management, especially within the dynamic sports industry. The successful candidate will be an integral part of the team responsible for creating a memorable and successful sports day event.
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