The role involves recruiting top influencers in crypto, developing outreach strategies, conducting user research, and collaborating across teams to enhance brand visibility.
Who We Are What We Look For In YouPerks & Benefits
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
About the OpportunityWhat You’ll Be Doing- Identify and Recruit KOLs: Research and establish relationships with top influencers, content creators, and industry thought leaders in Web3, blockchain, DeFi, NFT, and crypto communities. Build and maintain long-term relationships with KOLs, ensuring alignment with our product values and mission.
- Develop Outreach Strategies: Create and implement effective influencer operation campaigns to promote our brand, products, and initiatives.
- User Research & Feedback Collection: Conduct in-depth research to understand their needs, preferences, and pain points. Gather product feedback from communities to help improve our offerings.
- Cross-team Collaboration: Coordinate with marketing, PR, and product teams to align influencer activities with overall business goals.
- Stay Updated: Keep up with industry trends, competitor activities, and emerging KOLs in the Web3 space.
- Onchain experience: Strong understanding of blockchain, DeFi, NFTs, DAOs, and the Web3 ecosystem, especially the experience of onchain traders.
- Network: Existing relationships with global crypto influencers, Twitter personalities, YouTubers, and other Web3 content creators is a plus.
- Language skills: Excellent verbal communication in English, additional languages like Chinese is a plus.
- Cross-team Collaboration: Ability to work closely with product, BD, and marketing teams, with excellent written and verbal communication skills.
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants
- More that we love to tell you along the process!
#LI-MX1
#LI-ONSITE
Top Skills
Blockchain
Defi
Nft
Web3
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