Teams at Wingstop

Lead execution of regional APAC marketing strategies and 360° campaigns to drive sales, traffic, brand awareness, and restaurant growth. Support franchise partners, coordinate creative and agency partners, monitor campaign ROI and consumer insights, manage budgets, and assist with new market launches and digital marketing initiatives.

Responsible for leading supply chain strategy for the APAC region, overseeing new market entries, and supporting franchisee operations while managing risks and collaborations across functions.