Sincera Technologies, Inc.

Sincera Technologies provides digital-advertising data and telemetry that help participants understand the open advertising ecosystem. Its metadata platform offers objective insights into where ads run and measures ad experience, publisher health, and supply-chain quality. Advertisers and ad-tech developers can use these signals to assess inventory and impressions, improve products, and build services. The Trade Desk later made Sincera’s advertising data available through OpenSincera.