Strategic Program Manager, APAC

About the Department
Account Executives, Solution Engineers, and Customer Success - all working together help our customers adopt Cloudflare and create great Internet-enabled experiences. The Revenue team at Cloudflare helps customers solve real, technical problems while creating the revenue streams that help the company provide free service to millions in our community.
What You'll Do
You will own strategic programs that accelerate Cloudflare's APAC growth, expand adoption across Icons and priority accounts, and lift regional operational discipline. You will drive mechanisms that surface warm expansion leads, drive technical and security posture workshops, and partner across Sales, Customer Success, Professional Services, Solutions Engineering, Channel, Marketing, and Global teams. This role demands strong judgement, a builder mindset, and the ability to influence without authority.
Key Responsibilities
Program Ownership

• Build and manage strategic programs aligned to APAC business priorities and multi‑year growth targets.
• Define KPIs, goals, and inspection mechanisms.
• Break down complex problems into actionable workstreams.
• Identify risks early and build mitigation plans
• Own end‑to‑end program delivery with clear impact and scalability.

Expansion, Upsell & Warm Lead Generation

• Develop systems that surface warm expansion opportunities using signals from Radar, product usage patterns, consumption trends, security events, GTM data, and CS insights.
• Convert signals into structured expansion workflows across Sales, CS, and SE teams.
• Monitor expansion pipeline performance, identify risks and drive corrective actions.
• Create playbooks and operating cadences that scale cross-sell and upsell motions across markets.

Customer Workshops & Value Acceleration

• Co-design and run technical workshops with Solutions Architects and Customer Success Engineers, including:
• Security Posture Reviews
• Zero Trust Deep Dives
• Performance & Optimisation Workshops
• Architecture and Modernisation Sessions
• Strengthen customer relationships and accelerate platform adoption.
• Develop repeatable content and templates for regional scalability.

Stakeholder Management & Operational Excellence

• Align APAC and global stakeholders around shared program objectives and outcomes.
• Drive governance rhythms, reporting, and escalation paths that reinforce execution discipline.
• Influence leaders with clear, data-driven insights and recommendations.

Operational Excellence

• Build dashboards and analytical tools that surface expansion readiness, customer health signals, and trends across accounts.
• Provide forward-looking insights that inform regional planning and GTM decision-making.
• Improve forecasting discipline, pipeline quality, and account engagement across APAC.
• Identify and eliminate operational friction, embedding long-term mechanisms that drive repeatable excellence.

Key Requirements
Who You Are

• 7+ years of experience in program management, GTM strategy, operations, or business transformation.
• Demonstrated ability to build and scale customer expansion or growth programs.
• Strong analytical and execution capabilities.
• Excellent written, verbal, and executive-level communication skills.
• Proven ability to lead cross-functional teams and influence stakeholders without direct authority.
• Experience in cloud, cybersecurity, networking or SaaS environments.
• Familiarity with Sales, Customer Success, Solutions Engineering and Partner motions.
• Experience across most markets in APAC.

You should also demonstrate key leadership behaviors

• Ownership: Operates like an owner; builds for long‑term scale.
• Bias for Action: Moves fast and delivers results.
• Dive Deep: Uses data to find root causes and real signals.
• Earn Trust: Builds credibility through clarity and delivery.
• Deliver Results: Raises the bar and drives high‑impact outcomes.