Product Marketing Specialist (Mice Category)

Posted 18 Days Ago
Be an Early Applicant
Singapore
Senior level
Gaming • Hardware
The Role
The Senior Product Marketing Specialist at Razer is responsible for managing product roadmaps, pricing, and launch processes to increase market share. They will develop and implement marketing plans while working with internal stakeholders to ensure product relevance and successful launches. The ideal candidate should have 5 years of product marketing experience with consumer/lifestyle products and strong analytical and interpersonal skills.
Summary Generated by Built In

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

The ideal candidate is experienced with go-to-market planning globally across various verticals and sales channels to drive product growth in the technology or consumer electronics industry. We are looking for someone who is resourceful, adaptable, team-oriented and possess the ability to work independently under time constraints to meet deadlines. You should have a proven track record in taking on end-to-end ownership and successfully delivering results in a fast-paced and dynamic business environment.

  • Manage product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position
  • Develop and implement marketing plans, ensuring achievement of company and brand objectives
  • Conduct and run competitive benchmarking and product comparison
  • Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others
  • Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams
  • Responsible for developing and implementing activities such as promotions and go-to-market for product launches
  • Be responsible for managing the marketing budget and approval processes

Pre-Requisites :

  • Minimally 5 years product marketing experience with consumer / lifestyle products
  • Proven product marketing background with excellent Creative Marketing skills
  • Those with good analytical and high adaptability skills are encouraged to apply
  • Excellent interpersonal, communication, and time management skills
  • Have strong people skills, able to work with the regional Sales & Marketing Teams to bring about increased sales to the market
  • Able to work in a fast-paced environment independently and as a team

Are you game?

The Company
1,383 Employees
On-site Workplace
Year Founded: 2005

What We Do

Razer™ is the world’s leading lifestyle brand for gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.

With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.

Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).

In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.

Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

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