Senior PR & Marketing Executive

Posted 2 Days Ago
Be an Early Applicant
Singapore
Junior
Logistics • Software • Transportation
The Role
The Senior PR & Marketing Executive will develop and implement PR strategies, manage media relations, and maximize brand exposure. The role includes content writing, collaboration across teams, and measuring the success of PR initiatives in alignment with business objectives.
Summary Generated by Built In

Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving services whether they are at their home, at work or on the go. People talk about O2O, we live it! 

 

Currently, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders everyday. With 1600+ employees spread across SEA and LATAM, our 10-year old company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since. 


Our strength lies in our internal values, namely Passion in serving local communities, empowering SMEs and our driver partners, Execution and Grit because that is how we differentiate ourselves by never giving up and striving for excellence, and Humility - awareness in ourselves to learn from others and never stop improving. 


At Lalamove, we strongly believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head on to find the most innovative solutions for the world’s delivery needs. Our vision is to bring communities closer and make city life easier by allowing fast and convenient circulation of goods. We realize this vision with a ‘glocal’ approach, building a robust operations team to adapt our product to local networks of businesses and delivery contractors. At the same time, we have ambition to build an international brand by establishing an even more global presence. 

What you’ll do

  • Develop and implement PR strategies, riding on various media channels aligned with the overall marketing strategy
  • Write and edit content such as press releases , bylined articles, briefing materials, and social media posts.
  • Media management on public issues and issue preparedness to protect brand reputation
  • Maximize brand exposure and build relationships with media and key opinion leaders
  • Analyze and measure success of PR initiatives and campaigns according to set KPIs
  • Collaborate with cross-functional teams, such as Corporate Affairs, and liaise closely with the Global PR team to ensure alignment of marketing and PR initiatives with overall business strategy
  • Assist in the planning and execution of integrated communications campaigns to achieve overall business objectives

What we seek

  • Min. 1 year of relevant experience. Agency experience would be advantageous.
  • Keen knowledge and understanding of the traditional and new media landscape in Singapore
  • Strong organisational and project management skills
  • Excellent written and verbal communication skills
  • Degree in Mass Communication/ Marketing or related fields

To all candidates- Lalamove respects your privacy and is committed to protecting your personal data.

This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us. Please take time to read and understand this Notice. Candidate Privacy Notice: https://www.lalamove.com/en-hk/candidate-privacy-notice

The Company
HQ: Kowloon Tong,
4,387 Employees
On-site Workplace
Year Founded: 2013

What We Do

Established in December 2013, Lalamove was created to make on-demand and same-day delivery possible for everyone at the touch of a button. Today, Lalamove operates in over 20 markets across Asia, Latin America, and the United States connecting over 7 million customers with a pool of over 700,000 driver partners. Our driver partners operate a vast array of vehicles to suit each market including lorries, trucks, vans and cars for deliveries of almost anything of any size. Fleets of two-wheel vehicles are also available for courier services providing fast and low-cost delivery solutions. Through dedicated mobile and web apps, Lalamove seamlessly connects users and drivers around the world to move things that matter.

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