Senior Performance Marketing Manager

It's fun to work in a company where people truly BELIEVE in what they're doing!

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Job Description

• Leadership and Team Management:

  • Lead and mentor a team of performance marketing managers across multiple markets.

  • Foster a collaborative and innovative team culture.

  • Provide guidance, set clear expectations, and ensure the team's performance aligns with organizational goals.

• Strategic Planning:

  • Develop and execute performance marketing strategies for multiple markets, ensuring alignment with overall business objectives.

  • Analyze market trends and customer behaviors to identify new opportunities and stay ahead of industry changes.

  • Collaborate with cross-functional teams to integrate marketing strategies with other business functions.

• Campaign Management:

  • Oversee the planning, implementation, and optimization of multi-channel performance marketing campaigns.

  • Analyze campaign performance data to identify areas for improvement and implement strategies to optimize ROI.

• Data-Driven Decision-Making:

  • Utilize data analytics to make informed decisions and continuously improve campaign performance.

  • Develop and maintain key performance indicators (KPIs) to measure the success of marketing initiatives.

• Budget Management:

  • Develop and manage performance marketing budgets for multiple markets.

  • Ensure cost-effectiveness and efficiency in all marketing expenditures.

• Collaboration:

  • Work closely with other department heads, including sales & marketing, product team to ensure alignment and integration of marketing initiatives with broader business objectives.

• Reporting:

  • Provide regular and ad-hoc reports on performance marketing metrics to the executive team.

  • Communicate key insights and recommendations to drive strategic decision-making.

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Requirements

• Education:

  • Bachelor's degree in Marketing, Business, Math, Engineering, or a related field. Advanced degree is a plus.

• Experience:

  • 8 years of experience in performance marketing, with a proven track record of success in leadership roles.

  • Demonstrated experience in managing and scaling performance marketing teams.

  • Experience in articulating strategic issues and negotiating with senior leadership teams

• Skills:

  • Strong analytical and strategic thinking skills.

  • Must be data savvy and love crunching numbers

  • Excellent understanding of paid media channels.

  • Proficiency in data analysis or business intelligence tools (Google Analytics, GDS, Tableau, etc).

  • Exceptional communication and interpersonal skills.

  • Exposure to Product Development or technical related – basic coding skill is a plus

• Leadership Qualities:

  • Ability to inspire and lead a diverse team.

  • Proven ability to think both tactically and strategically.

  • Strong decision-making and problem-solving skills.

  • Being able to see in the bigger picture, but also stay connected to details.

• Adaptability:

  • Comfortable working in a dynamic and fast-paced environment.

  • Ability to adapt strategies to meet changing market and industry trends.

  • Open for challenges.

• Results-Driven:

  • Proven track record of achieving and exceeding performance marketing KPIs and targets.

• Language Proficiency:

  • Fluent in English with strong communication skills (both written and verbal)

  • Able to speak other languages is a plus

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!