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The LEGO Group

Senior Manager, Channel Excellence APAC

Posted Yesterday
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In-Office
Singapore
Senior level
In-Office
Singapore
Senior level
This role supports shopping experience for LEGO products, focusing on category management and channel execution while collaborating with regional teams and analyzing performance data.
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Job Description

Are you ready to build your next big adventure brick by brick?
 

Bring your skills into our playground and help shape the future of our APAC markets! You will connect global strategy with local plans, fueling growth for the business, the markets – and yourself!
 

Core Responsibilities
 

This role is accountable for supporting the best in class shopping experience for LEGO products in Brick and Mortar channels (Grocery and Toy Specialists) and work in close tandem with regional Brick and Mortar channel lead.
 

  • This role sits in our Regional Commercial Development (RCD) and is responsible for the Brick and Mortar retail execution pillar of the LEGO Group's commercial strategy
  • Identify opportunities that better serve shopper needs
  • Co-develop the Customer Value Proposition and Go To Market guidelines for our key audiences; and build the compelling commercial storyline for retailers that secures buy-in to our retail asks
  • Planograms development recommendations for key Grocery and Toy Specialists customers and improving shelf productivity
  • Partner with Markets to ensure a strong link from the Regional Integrated Commercial Plans (ICP) into Customer ICPs / Joint Business Plans (JBPs)
  • Partner with our Trade Marketing teams to secure retail presence and experience.
  • Responsible for in-depth category and shopper understanding and insights at a micro and macro level
  • Analyze category/segment performance using customer, consumer, shopper and macro environment data and sources
     

Play your part in our team succeeding

Regional Commercial Development team in APAC acts as a commercial partner to our markets in making smart commercial decisions to reach more kids in a sustainable way.
 

These decisions include, among others, channel strategy, assortment strategy and listings, customer segmentation and sales excellence; and are articulated in local commercial plans led by the team.
 

As a regional team, we translate the global commercial agenda into regional priorities, in addition to identifying specific APAC initiatives.
 

Do you have what it takes?
 

  • 8+ years of relevant Channel Excellence/ Category Management/ Business or Product Development experience in consumer-packaged goods industry (FMCG)
  • Proven track record working in a global business with strong multi-cultural teams, fostering strong relationships, team spirit and culture
  • Advanced analytical skills, data-driven way of working, solution driven and result oriented
  • Extensive experience in understanding consumer needs and polish retail environment, working with dashboards to provide in-depth data and insight reports
  • Experience with planograms development (JDA Space Planning)
  • Multi-country or global work experience preferred
  • Some international travel required, predominantly in the APAC region
    #LI-SW1

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.

Top Skills

Jda Space Planning

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