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Nike, Inc.

Senior, Digital Marketing, Singapore (SEA&I) - Jordan APLA

Posted Yesterday
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In-Office
Singapore
Senior level
In-Office
Singapore
Senior level
Lead digital marketing initiatives for Jordan Brand in SEA&I, driving seasonal planning and localizing global strategies to enhance brand engagement through innovative digital storytelling.
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WHO YOU’LL WORK WITH

This role sits within the Jordan Brand team in Singapore for Asia Pacific Latin America (APLA), reporting to the Senior Manager of Digital Marketing. The team thrives on creativity and collaboration, partnering with Global, Geo, and Territory teams to deliver bold, consumer-first experiences. You’ll work closely with Brand Creative, Social & Integrated Media, Retail Marketing, and external agencies.

WHO WE ARE LOOKING FOR

We’re seeking a strategic and innovative marketer who can lead digital initiatives for Jordan Brand across Southeast Asia and India (SEA&I). This individual combine analytical thinking with creative vision, leveraging consumer insights and platform data to craft impactful campaigns. They excel at managing multiple priorities, building cross-functional partnerships, and driving brand distinction through digital storytelling. The ideal candidate is passionate about sport culture, understands the nuances of digital ecosystems, and thrives in a fast-paced environment where agility and precision matter.

Requirements:

  • Based in Singapore

  • Bachelor’s degree in marketing, Communications, Business or related field.

  • 5+ years of marketing experience with strong knowledge of digital platforms including .com, apps, email, paid media, and social

  • Proven ability to develop and implement end-to-end strategies using consumer and product insights

  • Excellent communication and presentation skills; fluent in English

WHAT YOU’LL WORK ON

You’ll lead the creation and execution of digital marketing plans that bring Jordan Brand’s seasonal strategies to life. Your work will shape consumer journeys across owned and partner channels, delivering innovation and storytelling at scale.

Responsibilities:

  • Drive seasonal planning and prioritize key initiatives for the region

  • Localize global strategies to achieve brand engagement and business outcomes

  • Collaborate with Brand Operations to map timelines and deliverables for campaigns

  • Partner with Brand Creative to influence platform-specific creative output

  • Lead reporting and sharing successful metrics for digital marketing across owned channels

  • Explore new consumer experiences and opportunities to elevate Jordan Brand distinction

  • Demonstrate expertise in Nike.com, SNKRS App, Nike App, and targeted communications

Top Skills

Digital Platforms
Email
Nike App
Nike.Com
Paid Media
Snkrs App
Social Media

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