Responsible for executing B2B demand generation activities and managing P&L for Samsung's B2B products in the Hospitality sector, including channel strategies, supply chain management, and product positioning.
Position Summary
• Responsible for the execution of integrated B2B demand generation activities to market Samsung B2B products and solutions across key industries. With a particular focus on Visual display products• He/ she will also be responsible to drive active channel engagement and partners’ programs to build strong mindshare and joint collaboration
Role and Responsibilities
- Responsible for the overall sales and P&L for the Integrated B2B business with a specific product focus on Hospitality Sector. The Hospitality sector portfolio covers displays and other products for commercial use in Hotels and other similar establishments.
- Develop product configurations, positioning and channel strategies to go to market on targeted segments.
- Identify market and technology trend of products to feedback to product planning group in HQ
- Manage Supply Chain Management to ensure smooth delivery to channel partners. Work with sales, account managers and SCM Manager on sales forecast and delivery SCM KPIs.
- Working with channel partners to achieve business plan and maintain healthy channel inventory
- Review pricing on a quarterly basis to maintain competitiveness
- Assist to conduct and do competitive benchmarking and product comparison
- Liaise with HQ & Regional HQ on product requests and pricing. Participate in all product related meetings
- Help manage distributors and channel partners to develop and win commercial tenders
- Ensure proper spent of marketing and sales deductions through effective management of P&L
- Develop in depth understanding of the solutions for displays and work with 3rd party to ensure compatibility of their solution with our product
- Design new go-to-market strategy to develop new business segments
- Develop new applications and new market for Hospitality products
- Create and manage the channels partners setup and program management with Target Incentives, Training, and Certification.
- Collaborate with account and solutions team to create new product GTMs and approaches to the product lines
- Work with colleagues within Samsung to explore cross product offerings.
- Assist the product marketing team in market analysis
- Administrative management of samples and products
- Business Experience Studio Management
Skills and Qualifications
- Degree holder
- Ability to interact well with all levels and excellent communication skill and analysis skills
- Matured individual, able to deal with multiple stakeholders
- Strong presentation and Excel analytic skills
- Process drive, passion and accountability to grow the business
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Top Skills
Excel
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