The Product Launch & Growth Manager will develop and execute event-led strategies for launching products and expanding into new markets, focusing on B2B events and community building.
Hire Digital is looking for a Product Launch & Growth Manager to use events as a core growth and go-to-market channel across Southeast Asia. This role focuses on launching products, entering new markets, building communities, and accelerating pipeline through high-impact, well-executed events.
Requirements
- Design and execute event-led go-to-market programs for product launches and regional expansion.
- Own end-to-end delivery of B2B events (roundtables, launches, community and partner activations).
- Partner with Product, Growth, Sales, and Partnerships to align events with adoption and pipeline goals.
- Use events to drive user acquisition, community engagement, partnerships, and brand credibility.
- Track performance and continuously optimise based on data and outcomes.
Benefits
- Minimum 5+ years in growth, product marketing, events, community, or GTM roles in startups or high-growth environments.
- Proven experience launching products, entering new markets, or building communities from zero.
- Strong execution mindset with hands-on delivery experience.
- Comfortable working cross-functionally and operating with ambiguity.
- Data-driven and outcome-focused.
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What you need to know about the Singapore Tech Scene
The digital revolution has driven a constant demand for tech professionals across industries like software development, data analytics and cybersecurity. In Singapore, one of the largest cities in Southeast Asia, the demand for tech talent is so high that the government continues to invest millions into programs designed to develop a talent pipeline directly from universities while also scaling efforts in pre-employment training and mid-career upskilling to expand and elevate its workforce.
