Media Executive

Posted 12 Hours Ago
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Singapore
Entry level
AdTech • Marketing Tech
The Role
As a Media Executive, you will develop an understanding of the media landscape and assist in campaign implementation and optimization. Responsibilities include managing media booking deadlines, creating media diaries, and ensuring effective communication among all parties involved.
Summary Generated by Built In

Company Description

At Performics, we bring together the best and the brightest of the digital realm to decipher data, uncover stories, and understand why consumers do what they do. The Performics world features math whizzes, storytellers, strategists, and creators, and is a place you can grow professionally, take advantage of bespoke training opportunities, and cultivate your own career path. As the original performance marketing agency, we convert consumer intent into revenue for the world’s most admired brands. Across a global network operating in 57 countries worldwide, we create connected and personalized digital experiences across paid, earned, and owned media. RECMA recognized Performics as one of their Top Digital Agency Networks of 2014. Headquartered in Chicago, Performics is a Publicis Media company.

Job Description

As a Media Executive, you will develop a comprehensive understanding of the media landscape, campaign setup processes, and the methods for purchasing ad space across various channels, including digital (social, programmatic, search, mobile), print, TV, out-of-home (OOH), and radio.

Key responsibilities include campaign implementation, assisting in the development of media plans. You will also be involved in optimizing digital campaigns to ensure maximum effectiveness and efficiency.

Additionally, you will create media diaries and copy instructions based on detailed media plans and proposals. Managing media booking deadlines is crucial, as is ensuring that material deadlines are clearly communicated and coordinated all parties involved.

This role offers an exciting opportunity to engage with multiple aspects of media planning and execution, making it ideal for individuals who are detail-oriented and have a passion for the ever-evolving media landscape.

Expectations of a Media Executive:

  • Develop expertise in media, technology & research tools & platforms
  • Have clear understanding of basic cost structure, campaign set-up process & way of buying ad space for different channels - digital (social, programmatic, search, mobile, etc.), print, TV, OOH, radio
  • Assist in developing costing and data collection for planning, recommendations or analyses
  • Pick up simple digital campaign optimisation
  • Develop media diary & copy instructions based on the media plans & proposals
  • Manage media booking deadlines, and ensure material deadlines are clearly communicated and managed with the client/creative team
  • Identify issues with creative and troubleshoot
  • Be responsible and accountable for timely delivery of reports and recommendations

Qualifications

  • Bachelor of Marketing/Business ; or any relevant qualification
  • 1 year of Media Experience, Fresh graduates with relevant internship experience are welcome to apply
  • Administratively efficient, meticulous and accurate and has good follow through
  • Strong organization skills with the ability to prioritize tasks and work under tight timelines
  • Resilient, positive attitude and keen to learn new skills
  • Strong communication skills, both verbal and written, to liaise with internal and external parties
  • A team player with a flair for numbers

Performics is a part of Publicis Media, an agency that harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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