Media Executive

Posted 8 Days Ago
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Singapore
1-3 Years Experience
AdTech • Marketing Tech
The Role
Media Executive role at Publicis Groupe in Singapore, working with technology advertisers, coordinating marketing activities, developing expertise in media and technology tools, and driving business results through digital campaigns optimization.
Summary Generated by Built In

Company Description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.
If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.
Go ahead, the world is waiting.
Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.
Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.
Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.
Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Job Description

As a Media Executive in this role, you will:

  • Work with one of the world’s largest technology advertisers, a tier 1 client for Publicis APAC
  • Be exposed to our multi-disciplinary specialists across the globe, solving some of the industry’s largest challenges in digital marketing
  • Help to coordinate marketing activity across multiple teams and countries
  • Develop expertise in media, technology & research tools & platforms
  • Have clear understanding of basic cost structure, campaign set-up process & way of buying ad space for different channels, across digital platforms (e.g., Meta (Facebook), Google, TikTok, Snapchat, Twitter)
  • Learn how to drive genuine business results through simple digital campaign optimization
  • Help develop costing and data collection for planning, recommendations or analyses
  • Develop media diary & copy instructions based on the media plans & proposals
  • Manage media booking deadlines, to ensure material deadlines are clear with the client/creative team
  • Troubleshoot issues with creative and troubleshoot
  • Be responsible and accountable for prompt delivery of reports and recommendations
  • Have an analytical nature, a person who enjoys working with numbers & data – with an interest in guiding projects such as automated dashboards and data science initiatives

Qualifications

  • Bachelor of Marketing/Business; or any relevant qualification
  • 1 year of Media Experience, Fresh graduates with relevant internship experience are welcome to apply
  • Media channel knowledge / experience of activation: Search, Social, Programmatic/ Display, Digital Planning
  • Administratively efficient, meticulous and accurate, with consistent follow through
  • Strong organization skills with the ability to prioritize tasks and work under tight timelines
  • Resilient, positive mindset and keen to learn new skills
  • Effective communication skills, both verbal and written, to consult with internal and external parties
  • Proficient with MS Excel, Word and PowerPoint
  • A team player with a flair for numbers
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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