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Payoneer

Marketing Manager, APAC

Posted Yesterday
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Singapore
Senior level
Singapore
Senior level
The Marketing Manager will drive brand awareness, engage SMBs in SEA, manage campaigns, and collaborate with Sales, focusing on community engagement and events.
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Payoneer’s mission is to enable businesses of all sizes from anywhere in the world to access the rising, global economy by enabling them to transact globally as easily as they do locally. Life at Payoneer is a global community, where you’ll work with colleagues all over the world, serving small- and medium-sized business customers and partners in over 190 markets. 

We’re looking for a Marketing Manager for our APAC region, with a primary focus on Brand and community engagement. The incumbent will be tasked to increase Payoneer’s brand awareness in APAC and engage millions of SMBs and professional businesses in SEA to get paid globally with Payoneer’ s fast, flexible, secure and low-cost solutions. The person in this role will report to Marketing Director, APAC GTM based in Singapore

Location

Singapore

What you’ll be spending your time on:

  • Brand campaigns: Ideate and execute campaigns to drive brand awareness and shore of voice across target SMB segments.
  • Brand positioning: Deliver our brand in compelling and consistent manner to our target audience across core segments in SEA
  • Content Creation: Lead the ideation, briefing to execution processes with agencies and global content teams to accurately tell the story of Payoneer to our target customers – including proof-reading of localised eBook, whitepaper, website copy to blog post in English.
  • Community Engagement campaigns: Deliver quality and high volume of leads while working hand-in-hand with our friendly Sales teams to win opportunities among larger SMB target segments in SEA, with primary focus in Philippines
  • Online and offline events: Create and launch activation campaigns like webinars, hybrid events, networking dinners and roadshows in high-density SMB hubs, and research new events we can sponsor
  • Social Media Management: Daily market research through social platforms, actively engaging with customers and prospects through Payoneer’s social properties as well as those of others
  • Marketing Collateral: Working closely with Sales to create brochures, datasheets and presentations

What we’re looking for:

  • University degree in Marketing or Business
  • Self-starter that is comfortable working with unknowns
  • 7+ years of experience in marketing with SEA regional marketing experience of around 3 years
  • Experience in delivering integrated marketing campaigns across channels including website, email, social media and SEM
  • Ability to track, measure and communicate program results, and seek to generate new best practices through experimental efforts
  • Ability to make decisions in a changing environment, anticipate future needs and drive results
  • Excellent communication skills
  • Passion for finding new ways to connect with the Payoneer communities
  • Great at building and growing relationships with business partners, customers and colleagues (team player)
  • High level of organization and focus and ability to work under pressure

Not a must but a great advantage:

  • Experience in the Payments and e-commerce industry is a plus
  • Experience with Salesforce, data analytics & BI tools preferred
  • Experience working in an international company 

Is this you?

The Payoneers are:

Accountable | Adaptable | Collaborative | Communicative | Fast Learners | Independent | Motivated | Problem Solvers | Resilient | Technically Proficient

#LI-SL1

Top Skills

Bi Tools
Data Analytics
Salesforce

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