Manager - Paid Social

WHO ARE WE?  

Our vision is to transform human behavior into actionable intelligence. 

SQREEM is a leading Cognitive AI company specializing in delivering Behavioral Intelligence, a transformative approach to understanding, mapping, and predicting human behavior. 

Using our proprietary Cognitive AI model, we process over 4 billion unrelated and unstructured data signals daily from the Open Web across 70+ countries. By decoding patterns, uncovering intent, and analyzing behaviors, we transform vast, complex datasets into actionable intelligence that businesses rely on to make smarter, more precise decisions. 

Our innovative technology powers ONE, our proprietary end-to-end platform, which enables organizations to turn complex behaviors into clear, data-driven insights. From understanding audience intent to curating highly refined segments, ONE bridges the gap between data and decision-making, empowering businesses to unlock meaningful engagement at scale. 

The result is the world’s largest library of privacy-first, non-PII, GDPR-compliant intent and demographic signals, including ID-free cohorts that meet the highest global privacy and security standards, such as HIPAA, COPPA, GDPR, and ISO-27001. 

To reach an under 18 audience, our platform, TotallyAwesome, is a contextual-first marketing solution that enhances ad effectiveness without using personal data and guarantees 100% brand safety. By combining human moderation, AI and psychological expertise, we deliver the right content to the right audience at the right time. Our multi-channel solutions reach over 600 million monthly users in APAC across apps, sites, YouTube, gaming, and influencers. 

WHAT WILL YOU BE DOING? 

Overview:
We are looking for a highly driven Manager to lead, manage, and optimize TikTok and Meta campaigns across multiple markets primarily in southeast Asia. The role will focus on end-to-end campaign execution from strategy and setup to optimization and reporting while ensuring performance excellence and innovation in paid social activation. 

How will YOU contribute to the Team?  

• Campaign Strategy & Execution 

• Lead planning, setup, and execution of paid social campaigns mainly across TikTok and Meta (Facebook, Instagram). 

• Develop data-driven campaign strategies aligned with business and client objectives. 

• Ensure accurate audience targeting, creative alignment, and optimization across all stages of the funnel. 

• Performance Marketing experience 

• Monitor campaign performance daily, identifying optimization opportunities to improve CTR, CPM, CPA, ROAS, and engagement. 

• Implement A/B testing frameworks for creatives, audience segments, and bidding strategies. 

• Stay updated on TikTok and Meta platform updates, beta features, and emerging tools. 

• Analytics & Reporting 

WHO ARE WE LOOKING FOR?  

• 5–8 years of hands–on experience managing paid social campaigns across major platforms. 

• Strong command of TikTok Ads & Meta Ads primarily. Experience on Google Ads/Youtube, LinkedIn & programmatic is not essential but would be an added advantage.
• Well versed with robust optimization strategies and tactics across platforms, optimizing both pricing & performance. 
• Experience working with AI and data tools, automation, predictive modelling, or audience intelligence not essential but would be an added advantage  

• Proven track record of hitting performance targets in fast-paced, high-growth environments. 

• Strong analytical skills; ability to interpret complex data into actionable strategies. 

• Excellent communication and stakeholder management. 

• Genuine curiosity about the advancements in AI technologies, with an eagerness to explore new concepts and innovations. 

OUR ETIQUETTE  

We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. In our culture, we live by the following values:  

• Innovation & Agility 

• Teamwork & Collaboration 

• Data Integrity & Ethics 

• Results driven performance 

• Human by design 

Our people are at the heart of what we do and the driving force behind our growth and success. We value our culture as the lifeblood of our business and work hard every day to maintain this as we continue to grow and scale our team. We believe in offering opportunities to learn and grow every day, and we’ve got a strong track record in developing great people. 

We are proud to be an equal opportunity workplace. We review job applications without regard to their race, color, religion, gender identity, national origin, citizenship, age, and marital status. 

PERSONAL ATTRIBUTES 

• You are a self-starter, independent and problem solver. You consider yourself a high-performance personality 

• Understand what it means to deliver excellence. 

• Good sense of humor and ability to stay calm under pressure. 

• Well-organised with excellent communication and time management skills. 

WHAT CAN WE OFFER YOU
 

• Our people are at the heart of what we do and the driving force behind our growth and success.   

• We value our culture as the lifeblood of our business and work hard every day to maintain this as we continue to grow and scale our team.   

• We believe in offering opportunities to learn and grow every day and we’ve got a strong track record in developing great people.  
• We are proud to be an equal opportunity workplace. We review job applications without regard to their race, color, religion, gender identity, national origin, citizenship, age, and marital status.  
• Social work environment  

• Flexible working arrangements  

• Mentorship programs  

• Remote working support across multiple markets   

• We are a team of passionate experts. We are not just leading this industry; we are defining it. 

Please send us your resume in English to [email protected].