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Plaud.ai

Lifecycle Marketing Specialist—Singapore

Posted 5 Days Ago
Be an Early Applicant
In-Office
Singapore
Junior
In-Office
Singapore
Junior
Manage user communication channels, optimize content strategies, build automation, collaborate with teams, and ensure compliance with privacy laws.
The summary above was generated by AI

What you will do

Manage end-to-end user communication channels, including EDM, Push Notifications, and more, across multi-country audiences in the APAC region.

Test and optimize comms and content strategy to grow user lifecycle value for each country in the region.

Build and manage automation, dynamic content, and personalized user journeys.

Collaborate cross-functionally with growth, content, product, and design teams.

Oversee list hygiene, growth, and segmentation in line with PDPA/GDPR/CAN-SPAM.

What we are looking for

2+ years of hands-on experience in user operations and/or email marketing.

Experience in AI Software, SaaS, e-commerce, and DTC industries.

Familiar with email marketing, push notifications, and SMS.

Skilled in automation, segmentation, and CRM/email integrations.

Excellent project management and communication skills.

Data-driven and analytical mindset.

Fluent in English and Chinese.

Understanding of regional privacy laws (PDPA, GDPR, etc.)

Nice to Have:

Experience with Klaviyo, Salesforce, or other omnichannel comms tools.

Knowledge of HTML/CSS for editing email templates

Proficiency in Japanese or Korean.

Top Skills

Ai Software
CSS
Dtc
E-Commerce
HTML
Klaviyo
SaaS
Salesforce

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