Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
We are looking for an experienced SEO specialist to lead and drive SEO programs for Razor Gold’s digital properties across the world. This role sits within the Global Digital Marketing team for Razer Gold, made up of specialists from various disciplines such as online advertising and email marketing.
Scope:
- Plan, execute and measure effectiveness of SEO programs from scratch.
- Conduct technical SEO audit, in particular site analysis to understand optimisation opportunities related to improving keyword ranking/search engine visibility/organic search traffic volume.
- Conduct competitive analysis to understand what competitors are doing (keyword strategy, content quality, backlinks etc.) to gain a competitive advantage.
- Work closely with the SEM team to cross-pollinate learnings related to paid/organic keyword performance in deriving mutual optimisation opportunities.
- Work closely with the Brand and Content team, ensuring that developed content (user guides, promotions, catalogue refreshes etc.) adhere to SEO best practices.
Requirements:
- 2-3 years of hands-on experience in SEO, ideally within e-commerce or D2C brands with large product catalogues.
- Understand how search engines work, and the impact of AI search engines on traditional SEO techniques.
- Proficient in the use of Google Search Console and Google Analytics. Knowledge in other tools e.g. SEMrush, Ahrefs, Nightwatch is a plus.
- Basic understanding of HTML and CSS.
- Good written and verbal communication skills in English.
- Familiarity in the video game monetisation space is a plus.
Pre-Requisites :
Are you game?
Top Skills
Razer Singapore Office
1 One-north Cres, Singapore, 138538
