Growth Marketing Specialist

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Scope:

• Plan, execute and measure effectiveness of SEO programs from scratch.
• Conduct technical SEO audit, in particular site analysis to understand optimisation opportunities related to improving keyword ranking/search engine visibility/organic search traffic volume.
• Conduct competitive analysis to understand what competitors are doing (keyword strategy, content quality, backlinks etc.) to gain a competitive advantage.
• Work closely with the SEM team to cross-pollinate learnings related to paid/organic keyword performance in deriving mutual optimisation opportunities.
• Work closely with the Brand and Content team, ensuring that developed content (user guides, promotions, catalogue refreshes etc.) adhere to SEO best practices.

Requirements:

• 2-3 years of hands-on experience in SEO, ideally within e-commerce or D2C brands with large product catalogues.
• Understand how search engines work, and the impact of AI search engines on traditional SEO techniques.
• Proficient in the use of Google Search Console and Google Analytics. Knowledge in other tools e.g. SEMrush, Ahrefs, Nightwatch is a plus.
• Basic understanding of HTML and CSS.
• Good written and verbal communication skills in English.
• Familiarity in the video game monetisation space is a plus.

Are you game?