Leads field marketing across ASEAN and South Korea by developing and executing demand generation, account-based marketing, awareness, events, partner, and customer programs. Partners with sales, SDR, global marketing, and hyperscaler teams to generate pipeline and revenue. Owns program planning, execution, reporting, agency and budget management, and data-driven optimization across diverse enterprise markets.
Your role at Dynatrace
This role supports growth objectives in Dynatrace’s ASK (ASEAN & South Korea) business by planning and delivering demand generation and awareness programs designed to acquire prospects and advance existing enterprise opportunities. The position aligns and collaborates closely with our sales, global marketing, partner, and SDR teams.
This is the right role for an experienced field marketer excited by the prospect of driving business growth and success in this dynamic region.
Responsibilities
- Partner with the ASK sales team to achieve shared pipeline and revenue outcomes
- End-to-end management of marketing programs, from planning and design through execution and reporting
- Collaborate with APAC and worldwide marketing teams to deliver programs that delight current and future customers
- Develop account-based strategies including identifying target accounts and delivery of relevant programs
- Work with customers and the marketing organisation to increase the voice of the customer and raise awareness and credibility of the Dynatrace platform in solving business challenges
- Align with strategic partners and hyperscalers to raise awareness and drive business objectives
- Be a passionate social and digital brand ambassador who champions Dynatrace and its customers
- 7-10 years of enterprise marketing experience; strong preference for SaaS and B2B experience
- Experience creating and executing enterprise-focused programs with a strong customer focus to drive measurable engagement and pipeline growth
- Data-driven marketing approach: analyzing data, deriving insights, and defining appropriate actions
- Experience managing all aspects of marketing including planning, audience acquisition, pipeline creation, events (digital and physical), reporting, as well as agency and budget management
- Track record of working collaboratively to deliver integrated programs that drive pipeline growth and revenue impact
Skills and Capabilities
- Strategic thinker with the ability to prioritise effectively, execute with strong attention to details, and plan effectively across a diverse sales region
- Strong understanding of enterprise sales environments, including extended and complex sales cycles
- Strong analytical, communication, presentations, project management, and stakeholder management skills
- Proficiency in marketing analytics and reporting tools
- Ability to navigate cultural and business differences across ASK markets
- Self-starter who thrives in a fast-paced, SaaS technology environment
- University degree in marketing, business, or communications
Travel
- Willing and able to travel within the ASK region when required (up to 25%)
- Dynatrace is a leader in unified observability and security.
- We provide a culture of excellence with competitive compensation packages designed to recognize and reward performance.
- Our employees work with the largest cloud providers, including AWS, Microsoft, and Google Cloud, and other leading partners worldwide to create strategic alliances.
- You'll get to work at the forefront of innovation with Dynatrace Intelligence—the industry's first agentic operations system. Bringing together deterministic and agentic AI, it helps teams understand what's happening, why it matters, and what to do next— automatically.
- Over 50% of the Fortune 100 companies are current customers of Dynatrace.
Dynatrace Singapore, Singapore, SGP Office
Dynatrace Singapore Office
Singapore, Singapore
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