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CapitaLand

Executive, Workspace Marketing (2-Years Contract)

Posted 17 Days Ago
Be an Early Applicant
In-Office
Central Singapore
Junior
In-Office
Central Singapore
Junior
Assist in planning and executing digital marketing campaigns, content creation, eDM management, and performance analysis for the Workspace marketing team.
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About Us

Headquartered and listed in Singapore in 2021, CapitaLand Investment Limited (CLI) is a leading global real asset manager with a strong Asia foothold.  As at 31 March 2025, CLI had S$117 billion of funds under management held via stakes in seven listed real estate investment trusts and business trusts and a suite of private real asset vehicles that invest in demographics, disruption and digitalisation-themed strategies.  Its diversified real asset classes include retail, office, lodging, industrial, logistics, business parks, wellness, self-storage, data centres, private credit and special opportunities.

Job Description

Digital Marketing Campaign Support:
  • Support the team in the planning and execution of digital marketing campaigns across multiple channels such as email, website, social media, Telegram and WhatsApp
  • Support digital marketing campaigns through copyediting and SEO, with a focus on editing and optimisation of ad and web copies
  • Collect, organise, and update campaign performance data for monthly reporting and analysis
Content Marketing and Creative Support:
  • Assist in the production of long- and short-form content, including articles, advertorials, and social media posts
  • Assist in the production of video content
  • Assist in the in-house design of ad and video creatives as needed
Broadcasting eDMs:
  • Responsible for all eDMs produced by the Workspace marketing team
  • Liaise with other departments and teams to gather data and information for eDM content
  • Copywriting and design of all eDMs (eDMs are sent every fortnight)
  • Collect, organise, and update eDM performance data for monthly reporting and analysis
WhatsApp / Telegram Support:
  • Create engaging content for WhatsApp and Telegram channels (posted 2 - 3 times per month)
  • Assist to manage live chats on WhatsApp and Instagram
  • Qualify incoming leads based on predefined criteria and distribute qualified leads to the leasing team
Marketing and Administrative Support:
  • Provide marketing and administrative assistance to the marketing team as needed
Requirements
  • Diploma in Business, Marketing, or a related field
  • Preferably with 2 - 3 years’ working experience in a similar capacity
  • Candidates with an editorial background who are keen to move into digital marketing are welcome to apply
  • Creative, resourceful, and good interpersonal skills
  • Good written and verbal communications skills
  • Fast and independent with strong organizational skills, able to meet tight deadlines
  • Self-motivated and able to work under pressure in a team-oriented environment

Benefits

  • Comprehensive medical coverage
  • Training and development opportunities
  • Subsidised rates at Ascott serviced residences
  • Strong advocate of staff volunteerism
  • Wellness programmes

Closing Statement:

At CapitaLand, we advocate fair employment practices, and recruit talents based on merit and fit with our Corporate values. We provide equal opportunity for all qualified persons and build an inclusive workplace regardless of race, gender, age, religious belief or nationality.


Only shortlisted candidates will be notified.

Top Skills

Content Creation
Copywriting
Email Marketing
Seo
Social Media
Telegram
Video Production
Whatsapp

CapitaLand Singapore Office

168 Robinson Road, Capital Tower, Singapore, ,, Singapore, 068912

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