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In this role, you will lead marketing planning and execution for Thomson Reuters Legal Media Group events portfolio with a view of securing sponsorship leads, participant attendance and seat sales.
About the Role
As an Events Marketing Specialist, you are responsible for the following:
Develop and execute social media strategy for events to meet objectives and track success of efforts including reporting on key statistics including commercial returns and customer feedback.
Manage marketing plans for events. Identify opportunities to cross market multiple events.
Work closely with event producers to produce clear marketing briefs, goals and responsibilities from the outset of every event.
Proactive member of events team, providing ideas and feedback beyond marketing elements of event.
Coordinate with event producer and layout artist for the production of all events marketing collateral (including website banners and onsite materials).
Write compelling copy for all promotional materials.
Draft speeches for Senior Director, Legal Media Group for delivery at events.
Build case studies of successful events to support sales team in their prospecting process.
Build and manage marketing lists for new events.
About You
As an Events Marketing Specialist, you should ideally possess the following:
Minimum 5 years’ experience in marketing for B2B events, particularly for large conferences.
Educated to degree level or higher.
Strong mastery of MS Office suite (Excel, Word, PowerPoint).
Email marketing experience – must be comfortable using email marketing platforms and the data management aspect email marketing.
Good understanding of the latest marketing trends for B2B events.
Ability to use social media to help events achieve their marketing objectives.
Good time management and ability to focus on a number of different projects at a time.
Strong copy writing skills.
Great attention to details.
Knowledge of the legal and financial industry in SE Asia is beneficial but not essential.
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What’s in it For You?
Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.
Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.
Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.
Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.
Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.
Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.
Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
About Us
Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.
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