As a Content Marketing Manager, you will plan, create, and distribute engaging digital content. Responsibilities include collaborating on content strategies, optimizing content for SEO, managing social media posts, and analyzing performance metrics. A focus on brand consistency and staying updated with industry trends is also key to this role.
Wormhole Foundation
Our mission is to empower passionate people in the research and development of blockchain interoperability technologies. We support teams building secure, open-source, and decentralized products within the Wormhole ecosystem.
Content Marketing Manager
As a Content Marketing Manager at the Wormhole Foundation, you will be a key player in our marketing team, responsible for planning, creating, and distributing high-quality content that resonates with our target audiences. We are looking for someone who has a passion for writing, digital marketing, and brand storytelling, with an eye for data-driven content strategies. You’ll work closely with marketing, business development, legal, and DevRel to ensure content aligns with our overall brand and marketing goals. The ideal candidate will be crypto-native and have experience planning and executing content marketing initiatives. You should be high-agency, low-ego, and an absolute hustler.
You will be responsible for:
- Content Creation: Write, edit, and optimize content for various digital platforms, including blogs, social media, video scripts, and website copy.
- Content Strategy: Collaborate with the marketing and pr teams to develop editorial calendars and strategic content plans that drive traffic, engagement, and conversions.
- SEO Optimization: Implement SEO best practices in content creation to ensure maximum visibility and ranking on search engines.
- Social Media Support: Help manage social media accounts by creating engaging posts, writing captions, and analyzing performance metrics.
- Brand Consistency: Ensure all content is consistent with Wormhole’s brand voice, tone, and messaging.
- Performance Tracking: Analyze content performance metrics (e.g., page views, engagement, CTR) and provide insights to optimize future content initiatives.
- Collaboration: Work closely with design, product, and sales teams to ensure alignment across all content and marketing materials.
- Research: Stay up-to-date with industry trends, emerging content strategies, and competitor activities to inform content creation.
Qualifications:
- 3+ years of experience in content marketing or digital marketing with at least one year of experience in crypto
- Deep understanding of the crypto space and blockchain technology.
- Meticulous attention to detail and a commitment to delivering excellence.
- Exceptional written and verbal communication skills, with examples of content created.
- Familiarity with SEO tools and best practices.
- Experience with social media platforms and content management systems (CMS).
- Basic knowledge of analytics tools (e.g., Google Analytics, social media insights).
- Creative thinking and the ability to adapt content for different audiences and platforms.
- Excellent organizational and time-management skills, with the ability to manage multiple projects simultaneously
- Highly motivated, creative, and results-driven self-starter with a passion for crypto and developer engagement.
- Excited to work in a results-driven, meritocratic work environment.
- Ideally, based in the Americas or European time zones.
Top Skills
Analytics Tools
Content Creation
Content Strategy
Seo Optimization
Social Media Management
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