Supports overseas advertising data strategy by analyzing industry, advertiser, and campaign data to identify growth and efficiency opportunities. Collaborates with data science and recommendation teams on optimization strategies and reusable analytical methods. Contributes to an internal diagnostics platform, developing monitoring and attribution capabilities across the ad-delivery funnel to improve issue diagnosis and decision-making.
Business UnitCorporate Development Group (CDG) as the platform for the company's new business incubation and new business exploration, CDG is responsible for promoting development and innovation for important areas such as financial technology and advertising, as well as marketing services, including payment and financial applications. As a professional support platform, CDG also supports the company and various business groups in strategic planning, investments and mergers, investor relations and corporate global communications, marketing and public relations, and more.What the Role Entails
- Support data analysis for the overseas ad network, leveraging industry and advertiser insights to identify growth and efficiency opportunities, and help optimize advertiser campaign performance;
- Collaborate with Data Science and Recommendation teams on multi-source data analysis, contributing to the design and rollout of strategy optimizations while building reusable methodologies;
- Contribute to the development of the in-house data diagnostics platform, helping build monitoring and attribution modules across the full ad-delivery funnel to improve issue diagnosis and decision-making efficiency.
- Bachelor in Statistics, Mathematics, Computer Science, Economics, or Business Analytics preferred;
- 1–2 years of working experience in the advertising industry or data science, with understanding of ad recommendation systems; prior experience in data analysis or strategy for gaming products is a plus；
- Strong learning ability, curiosity about data and business, solid cross-functional collaboration skills, resilience under pressure, and a result-driven mindset;
- Fluent in both English and Mandarin, able to support cross-regional communication and collaboration.
As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.
Tencent Singapore Office
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