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SEEK (seek.com)

Candidate Marketing Lead

Posted 14 Days Ago
Be an Early Applicant
Central Singapore
Mid level
Central Singapore
Mid level
The Candidate Marketing Lead will develop and manage marketing strategies aimed at enhancing the candidate-facing brand of Jobstreet. This role involves analyzing data to identify growth opportunities, managing marketing campaigns, coordinating various marketing channels, and leading a small team while overseeing the marketing budget.
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Company Description

About SEEK

SEEK operates outstanding online employment marketplaces, including Jobstreet and Jobsdb in Asia. SEEK has been assisting people in living more fulfilling and productive working lives and supporting organizations in achieving success for over 25 years.

Founded and headquartered in Melbourne, Australia, SEEK has grown into a multinational technology company with over 3,300 employees and is listed on the Australian Securities Exchange.

SEEK’s presence spans Australia, New Zealand, Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, and Thailand. Additionally, SEEK has minority investments in employment marketplaces in China, South Korea, and Bangladesh.

SEEK develops and applies innovative data and technology tools to facilitate high-quality matching and improve the reliability of marketplace information.

SEEK received multiple awards for being a top workplace in technology and an employer of choice in Australia and Asia.

Job Description

The Role

Join the Marketing Department at Jobstreet by SEEK Singapore and report to the Head of Country Marketing. This role focuses on developing and managing the candidate-facing Jobstreet brand, boosting brand awareness and traffic through go-to-market plans. It plays a vital role in our team's long-term vision and offers an opportunity to change brand perceptions. We're seeking someone who can adapt, take on challenges, and approach new insights systematically. If you're a creative marketer with empathy, you'll be an excellent match.

You will

  • Develop a complete candidate segment marketing strategy, based on detailed research around the business, customers, competitors and landscape, and insights into marketing funnel and past campaign results.
  • Analyze business data to find growth opportunities, extract findings, and develop marketing initiatives for incremental growth.
  • Lead and manage marketing campaigns and other always-on initiatives to strengthen the candidate brand value proposition in the market.
  • Coordinate all marketing channels, such as performance marketing, PR, social media, CRM, and offline media, in collaboration with our digital marketing, PR, and social media agencies.
  • Take ownership and responsibility for driving the business's objectives and key results through marketing efforts.
  • Foster effective teamwork and communication with internal and external collaborators, including regional partners, agencies, customers, and team members.
  • Take charge of the candidate marketing budget to ensure we are able to meet our objectives and key results with as much effectiveness and efficiency as possible.
  • Lead a small team of 1-3 pax, mentoring them in upgrading skills and being able to hit their targets and career goals.

Qualifications

Skills, Experience and Proficiencies

  • Degree or equivalent experience in marketing, communication, business or related fields
  • Demonstrated ability completing and driving successful consumer-facing marketing strategies, and/or end-to-end brand/category management. Having P&L responsibility is an advantage.
  • Minimum 2 years of experience in managing a team
  • A relentless drive to get stuff done. A hands-on problem solver, you become comfortable with ambiguity and will take an idea and make it happen; you persevere when others fall away.
  • Possess solid understanding and experience in advertising/marketing communications concepts and campaign management working across teams
  • Enthusiastic about questioning the limitations and achieving impactful marketing outcomes
  • Proven track record to manage high-profile, tactical, and strategic projects, effectively balancing conflicting priorities while meeting deadlines and staying within budget constraints.
  • Strong critical reasoning, commercial and analytical skills. Good command in excel is an advantage.
  • Proficient in English
  • Good understanding of the digital channels which includes search, display, social, and emails.

Desired Values

  • Highly curious, never settling for less and always looking for new things to try
  • Proactive and independent, with a strong can-do attitude
  • Always willing to work with first principles, even when a template or process has not been built yet
  • An outstanding teammate with a strong sense of responsibility and collaboration
  • Cares for team-mates, conscientious in always trying to make work easier for those you work with
  • Creative and adventurous

At SEEK we offer:

  • Support of flexible working, including a mix of office and work from home days depending on your role
  • Annual Performance Bonus Plan
  • Casual dress – every day

Additional Information

Our company is committed to equal opportunity and values diversity. Discrimination is not tolerated based on race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We provide reasonable accommodations for individuals with disabilities during the application process, interviews, job functions, and other employment benefits.

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