Just Global:
At Just Global we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive reoccurring revenue. We are the heart of B2B.
What you are accountable for:
The Associate Director, Media Activation is accountable for driving all aspects of the media activation process and workflow including the integrated workings of cross-channel platforms for a select group of accounts. This role plays an integral role as an integration lead working in close collaboration with the media strategy team translating strategies into media plans while also responsible for ensuring flawless execution and activation of plan across all channels. Proven leadership experience, established mentorship success stories, extensive integrated media experience and strategic thinking are all vital in this position.
What you are responsible for:
Internal
- Lead the cross-channel planning and activation process and workflow for active campaigns across select group of accounts
- Act as key integration lead collaborating with media strategy, omnichannel, social, search and content syndication teams throughout the full life cycle of active campaigns
- Oversee management and maintenance of active media plans within media planning platform, ensuring integrity of plans at all times for select group of accounts
- Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients
- Troubleshoot issues/concerns and work with online partners to resolve as needed
- Ensure tactics and vendors utilized are GDPR compliant and ensure all internal processes and procedures are followed, including those specific to certain clients based on their own contractual agreements
- Work in close collaboration with Media Strategy team translating plan to inputs for activation; consult on optimizations throughout campaign life-cycle to meet and/or exceed performance goals
- Remain fully embedded in all aspects of the campaign including the planning process, through campaign execution and measurement
- Oversees regular budget pacing at overall plan level and monthly actualization process for select group of accounts
- Participate in larger team projects on the future of media buying and activation
- Work closely with VP, Global Media Operations & Activation to drive improved operations across clients
- Exhibit the ability to anticipate and solve problems
- Own and foster growth in the relationships with agency partners, where applicable
Customers
- Work closely with account and media strategy leads to ensure strong senior client relationships on select group of accounts
- Discover and deliver new and innovative solutions to executing cross-channel media activations based on specific client business issues and challenges
- Support the development and delivery of agency RFP responses and pitches, as applicable
Market Knowledge
- Keep current with global industry trends and ongoing platform evolutions and solution innovation as it pertains to activating media across select group of accounts
- Core understanding and knowledge across digital media landscape including programmatic and leading ad tech platforms
- Participate and contribute to agency thought leadership initiative, as applicable
Management Responsibilities
- Manage workflow of assigned accounts by ensuring tasks are properly delegated across relevant team members
- Oversee cross-channel process to achieve flawless execution and streamlined operations for select group of accounts
- Ensure process and activation best practices are used across select group of accounts
- Support internal training and development initiatives specific to agency media operations and activation process, from media launch to final reconciliation
What you’ll bring [knowledge, skills, and/or experience]:
Knowledge
- Agency knowledge
- B2B Marketing – Client Knowledge
- B2B Marketing – Industry
- B2B Marketing – Media Activation
- B2B Marketing – Media Planning
- B2B Marketing – Vendor landscape
Skills
- Active listening
- Analytics platforms: Google Analytics, Adobe Analytics
- Challenge mediocrity
- Commercially astute
- Eye for detail
- Organized
- Other platforms: Asana, Basis, Nexelus
- People management
- Presentation skills
- Prioritizing
- Problem-solving
- Solutions oriented
- Stakeholder management
- Upwards management
Experience
- 7+ years experience in a digital marketing environment, agency and/or client experience
- 4+ years experience with media planning/execution platforms
- 5+ years managing a team of direct reports
- 2+ years experience leading process and workflows across multiple teams and functions
What it means to work at Just Global…
Being a Just teammate means working in alignment with our Values…
Cultivate Relationships
- Build rapport first.
- Put yourself in their shoes.
- Assume positive intent. Give others the benefit of the doubt.
Be One Team
- Collaborate.
- Be the guardian of each other’s reputation.
- Have each other’s back. Help each other out.
Strive for Brilliance
- Create work you can be proud of.
- Remain open and curious.
- Improve your work. Improve yourself.
And in return you can expect…
- You will be seen, heard, and included as a whole human being
- Your contribution will be valued, rewarded, and recognized
- You will develop deep and meaningful relationships that could last a lifetime
- You will have leaders who are worth following
- You will have the opportunity to develop yourself and your craft
- You will have a meaningful chapter in your career path
Compensation Philosophy:
At Just Global, you will have the flexibility to work and live from anywhere in your home country, as long as it works for your client(s), your team, and you. This flexible working policy aims to attract and retain individuals who have a focus on performance, an aptitude towards learning, and a desire to live by our agency’s behaviors and values. Our compensation philosophy is commensurate with the type of teammates we are seeking to join us.
As a fair, equitable, and open company, we have established compensation ranges that are visible and transparent. We use various market and data-driven salary sources to determine a salary range for each role. Your salary is based upon the skills and experience you bring along with the salary range established for your role. The goal is to ensure that Just Global teammates have salaries that are highly competitive, regardless of where they live.
In addition to your base salary and our flexible working policy, you will enjoy market-leading employment benefits that support you as whole human being. You will also have the opportunity to participate in a discretionary non-contractual profit share, which is based on company performance, because when we succeed as a company, we all get to share in that success.
