Drive Samsung tablet market share, revenue, profitability, product positioning, pricing, lifecycle management, forecasting, and roadmap planning. Lead go-to-market strategies and product launches, analyze competitors and market trends, coordinate with headquarters, sales, marketing, retail, supply chain, and channel partners, and develop partnerships and campaigns to increase demand, loyalty, and sustainable growth.
Position Summary
This role is responsible for driving the market share, revenue targets and profits for Samsung Tablets.Role and Responsibilities
Role Responsibilities:
- Manage product life cycle, product positioning, product benchmarking / comparison and pricing matters. This role will take the lead to drive Go-To-Market (GTM) plans and initiatives to increase Proud-To-Own and brand loyalty
- Analyze competitors, market trends and identify gaps to grow market share for Samsung Tablets
- Plan product roadmap, pricing strategy with HQ and communicate to all internal stakeholders and external customers.
- Plan and lead end to end go-to-market strategy and new product launches, working closely with Sales, Marketing and Retail Marketing team to execute plans
- Grow specific channel/account revenue whilst managing channel harmony (across all channels) for pricing/consumer offers and minimizing sales cannibalisation
- Bridge between HQ and RHQ to ensure product & pricing needs and requests are met. Must be a strong communicator.
- Work closely with Key Account Managers, Brand Marketing and SCM to drive sell out and execute co marketing campaigns with channel partners
- Detailed forecast management to support business growth while optimising inventory holding
- Provide regular management report with insights and recommendations to achieve business objectives and achieve sustainable growth
- Seek out business opportunities for 3rd party partnerships to drive demand and visibility of Samsung Tablets
Skills and Qualifications
Role Requirements:
- Degree holder with at least 5-7 years of relevant working experience in Product Management/Marketing
- Have strong commercial sense and analytical mind
- Must be a team player and strong influencing skills
- Good communication and interpersonal skills
- Proficient with MS Power Point, Excel, and Word
- Excellent communication & collaboration skills
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