Teams at PUMA Group

Perform various testing operations including UI, functional, and regression tests. Create test scenarios, document defects, and provide support for PLM applications.

Leads commercial performance for global and regional eCommerce markets, improving revenue, margin, EBIT, conversion, AOV, demand shaping, customer experience, and retention. Partners with market leaders to diagnose performance, recommend actions, align improvement plans, govern KPI frameworks, and ensure adoption. Leads data storytellers, establishes analytical and measurement standards, develops global playbooks, and influences senior stakeholders across a global matrix organization.

Lead the Global eCommerce Business Insights function, transforming complex data into actionable commercial recommendations. Oversee analytics across merchandising, pricing, demand, marketing, CRM, content, customer behavior, supply chain, and purchasing. Establish analytical frameworks, performance reviews, driver trees, and scalable playbooks. Lead root-cause analysis, segmentation, scenario modeling, and opportunity sizing while developing a team of analysts and data storytelling specialists. Partner with Product, Technology, Data Engineering, BI, AI/ML, and global teams to deliver executive-ready insights and measurable business impact.