Teams at Netflix

Lead end-to-end AV localization production across APAC, managing workflows, vendors, budgets, quality control, subtitling, dubbing, graphics adaptation, and multilingual asset delivery. Partner with marketing, localization, engineering, and program management teams to improve workflows, protect creative standards, and deliver culturally accurate campaigns across 30+ languages.

Leads Netflix commercial partnerships with Taiwan and Hong Kong telecom and Pay TV operators and Mainland China consumer electronics and mobile manufacturers. Develops partnership strategies, bundles, promotions, device placement agreements, business cases, and commercial terms. Owns deals from structuring through contracting, integration, launch, and performance management. Collaborates with Product, Marketing, Legal, Finance, and Partner Engineering while analyzing market trends and representing Netflix with senior stakeholders.

Leads Netflix’s China Export advertising business from Singapore, owning strategy, revenue growth, advertiser and agency relationships, market development, and cross-functional execution across global markets. Builds scalable operating models, develops advertising playbooks, aligns product, measurement, creative, marketing, and operations teams, and recruits and leads a high-performing commercial organization focused on helping Chinese brands grow internationally.