Teams at Netflix

Leads the APAC Ad Operations Solutions team responsible for campaign activation, troubleshooting, delivery performance, and operational efficiency. Partners with Account Management, Demand Management, Product, Engineering, and vendors to develop scalable workflows, AI-enabled solutions, testing processes, metrics, and support strategies. Oversees regional alignment, SLA improvements, risk reporting, and continuous improvement across direct, programmatic, live, and dynamic ad insertion environments.

Lead APAC go-to-market strategy and product marketing for Netflix advertising measurement solutions and programmatic capabilities. Partner with product, sales, measurement, communications, and marketing teams to develop positioning, narratives, product briefs, demos, marketing assets, and launch plans. Build customer feedback loops, support regional adaptations for Japan and Korea, align global and local messaging, and help advertisers measure and optimize campaign success.

Leads Netflix’s advertising, partnerships, and internal communications across APAC. Develops press narratives, communications strategies, announcements, executive messaging, media relationships, partnership communications, and internal engagement programs. Partners with advertising, sales, marketing, product, measurement, partnerships, and regional leadership teams across markets including Korea, Japan, Australia, and China. Applies AI-driven approaches to reputation monitoring, pitching, drafting, and workflow efficiency.