Teams at Dentsu Creative

Lead business transformation strategy for global clients, advising C-suite stakeholders, leading pitches, developing transformation frameworks, and shaping digital media products. Translate market data and technical insights into persuasive strategic narratives, build reusable intellectual property, facilitate diagnostic sessions, and support cross-border growth. Collaborate with product, engineering, UX, and account teams on discovery, user journeys, prototyping, and product-led transformation. Measure commercial impact through attribution, media mix modeling, and transformation performance analysis.

Supports financial analysis and reporting for APAC’s global transformation program. Responsibilities include maintaining financial models, analyzing budgets and forecasts, tracking program costs and benefits, supporting planning cycles, identifying profitability improvements, and providing insights to business leaders. The role also contributes to process optimization, data quality, management reporting, and financial presentations within a complex global organization.

Leads advanced analytics, measurement, reporting automation, and AI-enabled analytics solutions for clients and internal stakeholders. Develops marketing mix models, attribution, predictive models, segmentation, dashboards, data pipelines, and analytics-ready datasets using SQL, Python, cloud platforms, and BI tools. Presents insights to stakeholders, supports client consulting and business development, mentors analysts, and advances data quality, governance, measurement methodologies, and analytical capabilities.