Teams at Cision

Leads APAC digital acquisition and performance marketing for PR Newswire, managing paid campaigns, SEO, landing-page optimization, analytics, agency collaboration, and cross-channel messaging to drive business growth and improve ROI.

Advise APAC clients on international public relations strategy, develop multi-channel communications plans, write strategic press releases in English and Chinese, and recommend paid and earned media solutions. Analyze media landscapes and campaign performance, identify upselling opportunities, present strategies to stakeholders, strengthen client relationships, integrate Cision solutions, track communication trends, and contribute to sales enablement and strategic best practices.

Own and grow strategic Singapore accounts, focusing on retention, renewals, upselling, cross-selling, and whitespace expansion. Build relationships with senior stakeholders, understand PR and communications needs, provide consultative guidance, monitor market and competitor trends, and report account performance and forecasts to leadership. Collaborate with editorial, operations, and product teams while managing client success and commercial targets as an individual contributor.