Write SEO-optimized content on personal finance topics, produce various content types, conduct research, and collaborate on content strategies.
Responsibilities
Requirements
- Write compelling, informative, and SEO-optimized content on topics related to personal finance, loans, credit cards, and business financing.
- Produce a variety of content types including blog articles, website pages, landing pages, FAQs, product descriptions, and newsletters.
- Translate complex financial concepts into easy-to-understand and engaging copy that appeals to a broad audience.
- Conduct thorough research on financial topics to ensure content accuracy and relevance.
- Write SEO-friendly content using targeted keywords, meta descriptions, and headings to improve organic search rankings.
- Contribute ideas for new content formats and relevant topics that align with our audience’s financial goals.
- Review and edit content for clarity, grammar, and adherence to the brand’s voice and tone.
- Ensure all content is accurate, legally compliant, and free of factual errors.
- Collaborate with branding, design, and product teams to ensure consistent messaging across channels.
Requirements
- Proven experience writing about Finance and Lifestyle.
- Strong writing, editing, and proofreading skills with a keen eye for detail.
- Solid understanding of SEO best practices and experience writing content that ranks.
- Ability to simplify complex topics and make them engaging for a non-expert audience.
- Strong research skills, with the ability to source and validate information from reliable references.
- Understanding of content marketing and lead generation strategies.
- Awareness of digital marketing and social media trends.
- Excellent time-management skills and ability to meet deadlines.
- Strong communication and teamwork abilities.
- Familiarity with CMS platforms like WordPress.
- Experience using tools like, Google Search Console, Google Analytics, Ahrefs, or SEMrush to track and optimize content performance.
Top Skills
Ahrefs
Google Analytics
Google Search Console
Semrush
Wordpress
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