Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :We are seeking a passionate and strategic Product Marketing Specialist to support global product marketing initiatives across our Streamer and Creator hardware product portfolio. This role focuses on bringing creator‑centric products to market, shaping how they are positioned, launched, and communicated to audiences worldwide.In this role, you will partner closely with cross‑functional teams to deliver clear positioning, compelling go‑to‑market execution, and impactful marketing programs that support business growth and strengthen brand leadership within the creator ecosystem.Essential Duties and Responsibilities
Own and support end‑to‑end product marketing initiatives across the Content Creation & Streaming portfolio.
Develop clear and compelling product positioning, messaging, and value propositions tailored to creators and streamers.
Plan and execute global go‑to‑market programs, working closely with Product, Regional Marketing, Sales, and partner teams.
Translate market trends, customer insights, and competitive analysis into actionable marketing strategies.
Manage product launch timelines, marketing deliverables, and post‑launch performance tracking.
Support co‑branded and collaborative product initiatives with external partners.
Contribute to lifecycle marketing efforts, supporting product adoption, engagement, and long‑term relevance.
Partner with leadership to support budget planning and tracking for the business category.
Perform other related responsibilities as assigned by the leadership.
To succeed in this role, candidates should demonstrate strong product marketing fundamentals, cross‑functional collaboration, and a passion for creator‑focused technology.
Minimum 3 years of experience in product marketing, product management, or a related role within consumer electronic industry.
Understanding of content creation, streaming culture, and creator workflows will be a big plus.
Demonstrated experience supporting product launches and integrated marketing campaigns.
Familiarity with consumer electronics sales channels, including retail, direct‑to‑consumer, and online platforms.
Excellent written and verbal communication skills, with the ability to translate complex ideas into clear messaging.
Strong organizational, project management, and analytical capabilities.
Comfortable working independently while managing multiple priorities in a fast‑paced environment.
Proven ability to collaborate with global stakeholders across regions and functions.
Passion for gaming, content creation, or emerging technology trends is highly preferred
Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.
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Top Skills
Razer Singapore Office
1 One-north Cres, Singapore, 138538
