Senior Marketing Executive

Senior/Marketing Executive (Campaigns & Partnerships) 

About The Role 

We are seeking a driven and creative marketer to play a key role in launching and scaling our new investment app in Singapore. This is a hands-on, high impact role, where you will manage end-to-end campaign planning and execution across online and offline channels, while building and growing strategic partnerships to drive user acquisition, engagement, and long-term brand equity. 
 
So, who are we? 
 
We're IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto. 
 
We are ambitious. Over 340,000 people already use our platforms. We're global with offices in 18 countries and products in 16 regions. We're hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers. 
 
We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth. 
 
 
More About The Role 
 
We are seeking a detail-oriented and technically curious Senior/Marketing Executive to support acquisition campaigns across all channels for our new product – IG Markets. 
 
This is a hands-on role to support accurate, timely, and compliant delivery of creative campaigns across multiple channels. You will report to a Senior Marketing Manager and work closely with Product, Sales and external agencies to develop and optimise campaigns that drive acquisition and other business outcomes. 
 
Key Responsibilities 

• Campaign Management 

• Plan and execute end-to-end marketing campaigns across digital and offline channels, including go-to-market strategies for new app features, ensuring alignment with business goals. 

• Partnerships, Events & KOL Management 

• Build and manage partnerships across B2B, events, sponsorships, and offline activations to strengthen brand visibility and drive user growth. 

• Plan and scale influencer/KOL partnerships, develop content collaborations, and support thought-leadership initiatives such as seminars, talks, and strategic partner events. 

• Agency & Media Management 

• Collaborate with agencies on creative development, media planning and buying across performance, brand and OOH media, content development and ROI optimisation. 

• Insights & Reporting 

• Track and report campaign performance, applying data-driven insights to continuously improve effectiveness. 

• Stay on top of fintech, trading, and investment trends to identify opportunities and inform marketing angles. 

• Cross-Functional Collaboration 

• Work closely with product, sales, customer support, design and content teams to ensure marketing is integrated across all touchpoints. 
   

Requirements 

• 2 - 4 years of experience in campaign marketing, preferably with background in fintech, e-commerce, or app-based businesses. 

• Experience in multi-channel campaign planning (Digital, offline, CRM, in-app) 

• Strong partnership management skills, with experience driving activations, events, or sponsorships. 

• Excellent project management and communication skills, with ability to manage multiple timelines and stakeholders. 

• Strong analytical mindset; comfortable with data, dashboards, and performance optimization. 

• Independent and proactive, with the ability to take initiative and solve problems. 

• Collaborative and adaptable team player, thriving in fast-paced, cross-functional environments. 

• Interest or working knowledge in financial markets, trading, or investing is a plus. 

How we work

We try to take a thoughtful approach to our ways of working as a company. We follow a hybrid working model with 3 days in the office -- which we think balances the need to collaborate effectively and connect with each other. When it comes to how we deliver, there are 5 things we want everyone to do to drive high performance, better learning and career satisfaction:

• Lead and Inspire: Drives trust, alignment, and enthusiasm

• Think Big: Focus on the problems that most impact commercial outcomes

• Champion the client: Understand and prioritise client's needs

• Deliver at pace: Push for fast, sustainable growth;

• Raise the bar: Take ownership, be accountable and share feedback

We believe that diversity is vital to success, it fuels creativity, drives innovation and sets us up for global success. We're committed to building teams with a variety of perspectives and skills to help us realise our vision and strategy, that's why we encourage applications from people with diverse backgrounds and experiences to join us on this journey. Learn more about our D&I approach here.

The Perks

Your growth fuels our success! Thrive with tailored development programs, mentoring opportunities with leaders, and clear career progression. Expand your network through committees, sports and social clubs. Enjoy extra time off for volunteering and community work.

In addition to salary and bonus, we offer a wider range of benefits including:

• Flexible working hours and work-from-home opportunities

• 20 days of Annual Leave per financial year (carry forward or sell-off up to 5 days), additional one day for every year of completed service, capped at 23 days

• Medical plans including dental cover

• Two volunteering days per year

• One day of birthday leave per year

• Gym/Fitness reimbursement, IG pays a contribution of SGD 60/month for fitness or gym membership costs

• Global Share Purchase Plan, allows you to invest into a share plan and receive 1 free matching share for every two shares you purchase

Learn more about the Perks here!

Join us for this exciting journey. Apply now!