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CHARLES & KEITH Group

SENIOR CREATIVE CONTENT ASSOCIATE

Posted 3 Days Ago
Be an Early Applicant
In-Office
Singapore, SGP
Senior level
In-Office
Singapore, SGP
Senior level
The role involves leading creative content for marketing campaigns, mentoring a design team, and managing overall brand identity through innovative approaches and collaborations.
The summary above was generated by AI

We're on the lookout for individuals who are passionate about fashion, think outside the box, and have an eye for innovation.
Unleash your potential with us, and join us as we create joy and excitement in our global community to empower people to express themselves freely through fashion.

RESPONSIBILITIES

  • Drive innovative creative ideation and execution for the brand’s marketing, social campaigns, activations, and content to achieve marketing goals
  • Develop, define, and be accountable for the creative approach, including design, art direction, video motion graphics, AR/VR, gamification, partnerships, and collaborations
  • Collaborate with functional and key market leads to create and drive content strategy across channels and media
  • Ensure creative excellence by managing and mentoring a team of designers and photographers to deliver a strong brand identity and effective creative output
  • Continually manage the brand identity, ensuring it remains central and consistent across all creative projects and platforms globally
  • Structure and deliver outstanding creative presentations, both internally and externally
  • Champion new and interesting creative talent within the industry
  • Recognize opportunities to grow and shape the brand through partnerships and collaborations with brands and talent that align with our values
  • Partner with the team producers to establish production approaches, processes, and schedules
  • Build strong relationships with external agencies and partners as needed
  • Analyze campaign performance, market trends, consumer needs, and the competitive landscape to inform your team’s work
  • Work closely with other creatives, photographers, media designers, UI/UX designers, and internal key stakeholders and senior leaders
  • Perform all other job-related duties as assigned

REQUIREMENTS

  • Experience in conceptual creative work, art direction, and graphic design in a creative role
  • Experience in business and digital performance channels, including digital marketing, editorial, photography, and multimedia
  • Portfolio of delivering a broad range of creative projects (brand campaigns, activations, moving images, design systems, events, digital content, motion graphics, print, and social campaigns)
  • Capable of creating outstanding creative designs and assets for traditional and digital marketing
  • Possess understanding of digital asset production at scale, post-production workflows, and technical requirements of digital marketing assets (e.g., video formats, email templates, quality standards)
  • Familiarity with social media, new digital formats, and trends
  • Experience developing targeted creative across multiple markets (e.g., experience in Asia, the US, UK and non-English markets) is ideal
  • Experience in brief conception, storyboarding and on-set art direction for shoots and campaigns (both moving images and stills)
  • Possess technical skill sets, including graphic design, typography, art direction, moving images, motion graphics animation, AI, and proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD etc.)
  • Strong creative vision and experience in business and digital performance channels, including digital marketing, editorial, photography, and multimedia
  • Ability to thrive in a dynamic, fast-paced and everchanging environment
  • Act as a brand guardian, consistently connecting and networking with relevant people and brands for future opportunities
  • Comfortable with overseas travel when necessary

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Top Skills

Adobe Creative Suite
Ar/Vr
Illustrator
Indesign
Motion Graphics
Photoshop
Xd
HQ

CHARLES & KEITH Group Singapore Office

CHARLES & KEITH GROUP Headquarters, Singapore, 534101

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