Senior Associate Performance Marketing Manager

It's fun to work in a company where people truly BELIEVE in what they're doing!

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Job Description

• Develop and Implement SEM Strategies: lead the development and execution of data-driven SEM strategies aligned with overall business objectives.

• Oversee the SEM budget, allocating funds across campaigns and platforms to maximize return on investment (ROI), be involved in forecasting future budget needs.

• Manage a team of SEM specialists, providing guidance and mentoring to ensure everyone is working towards shared goals.

• Work closely with other marketing teams (Creative Lab, Sales & Marketing, SEO team, etc) to ensure cohesive and effective campaigns

• Generate regular reports for stakeholders, clearly communicating campaign performance and ROI.

• Able to explain complex data in a way that is understandable for non-technical audiences.

• Conduct competitive analysis to understand competitor strategies and identify opportunities to gain an edge.

• Share their expertise with junior team members, fostering a culture of continuous learning and development.

• Plan and implement innovative strategies and tactics to maximize campaign effectiveness

• Capable of leading and managing large-scale projects with minimal supervision that can potentially create value for the whole team

• Mature enough to manage external marketing vendors independently, and ensure all the expected deliverables or service are delivered

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Requirements

• 5+ years of experience in digital marketing with a focus on SEM - Proven track record of managing and optimizing SEM campaigns - Experience with A/B testing and performance optimization techniques

• Possess exceptional critical thinking and a willingness to dive into the data, to produce immediate value while still keeping an eye on long-term strategy and scalability

• Excellent analytical skills for data-driven decision making, deriving and disseminating actionable insights resulting from such analysis - Good communication skill, self-driven, love challenges, and enthusiasm to pursue excellence

• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously

• Strong attention to detail and organizational skills - Proficiency in Excel or similar data processing tool (Tableau, Google Data Studio, etc)

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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!