As the Regional Business Controller (Digital, Marketing & Communications), you are responsible for driving the region's financial digital channel development, and driving strategies to optimize omni marketing budget spend whilst securing sustainable growth for COS.
You are an influential and critical leader, supporting all the function stakeholders through proactive business controlling, at the same time ensuring company corporate governance is followed.
This role report to Regional Brand Controller in the Singapore Regional office.
What you will do:
- Financial Planning & Performance Management: Own and drive financial planning, budgeting, forecasting and KPI setting for Regional Digital (Ecom), Marketing and Communications, ensuring clear targets and actionable plans to deliver on growth, profitability and efficiency objectives.
- Marketing Investment & Omni Performance Optimization: Ensure effective allocation and optimisation of omni-channel marketing investments across the funnel, driving online conversion, traffic (online and stores), and overall return on investment while balancing brand and commercial outcomes.
- Strategic Business Partnering & Alignment: Act as a key partner to Regional and Global stakeholders across Marketing, Communications, Ecom, Merchandising and Customer Intelligence, ensuring alignment on strategies, priorities, financial plans and performance outcomes
- Governance, Processes & Business Insights:Ensure strong financial governance, compliance and adherence to corporate processes (including tenders), while providing data-driven insights, KPI analysis and recommendations to support decision-making and continuous improvement.
- Team Leadership & Capability Building:Lead and develop the regional Ecom controlling team, strengthening financial acumen, tools and ways of working, while fostering a high-performing, collaborative and people-first environment.
Alignment to our company values is the most important characteristic we look for in all new joiners. Our values are the behaviours that we appreciate above and beyond anything else. We are open-minded and curious, we dare to be different, we believe in constant improvement and we empower and trust you to take ownership. Our values are part of who we are, what we stand for and how we act.
What you need to succeed
- Strong understanding of P&L, budgeting, forecasting and performance drivers across digital and marketing functions.
- Ability to translate data and trends into actionable strategies that drive growth, profitability and brand impact.
- Builds strong partnerships and effectively influences senior stakeholders across functions and regions.
- Skilled in interpreting complex data, identifying trends and providing clear, actionable recommendations.
- Ensures compliance, accuracy and consistency in financial processes, systems and reporting.
- Demonstrates strong leadership, coaching and capability building within a regional, cross-market team.
- Helps shape long-term brand strategy with a financial lens
- Curious about consumer behavior and market shifts.
This is a full-time permanent role based in Singapore.
Benefits
We offer all our employees attractive benefits with extensive development opportunities around the globe. All our employees receive a 25% staff discount usable on all our H&M Group brands in stores and online. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP. You can read more about our H&M Incentive Program here.
In addition to this, colleagues also receive:
- 18 days Annual leave
- Group Term Life Assurance
- Group Hospital & Surgical Insurance
- Group Outpatient Medical Rider (GP & Specialist)
- $500 outpatient dental rider
- Outpatient Specialist Mental Wellness
Inclusion & Diversity
At H&M Group we’re determined to create and maintain inclusive, diverse and equitable workplaces throughout our organisation. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, on what we perceive possible and on how we choose to relate to our colleagues and customers all over the world. Hence all diversity dimensions are taken into consideration in our recruitment process.
Ready to apply? Click on the I’M INTERESTED link where you can upload your CV securely. Once we have received your application, we will keep you updated regularly about the status of your application so please look out for our email.
Please note this position is offered on a local contract, therefore you should have the legal right to work in Singapore before applying. Other candidates are welcome to register their interest and we will keep you in mind for future opportunities.
We are looking forward to hearing from you!
