Lead the development and execution of marketing strategies for Razer's lifestyle products, manage product lifecycle, and drive brand partnerships.
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :Be part of Razer’s Lifestyle Marketing team and play a key role in shaping the future of our Apparel & Gear and Licensed products. You’ll be actively involved in developing product strategies, driving marketing initiatives, and building brand experiences that connect with gamers worldwide.- Contribute to the development and execution of go-to-market strategies for Apparel & Gear and Licensed categories to strengthen brand impact and market share.
- Drive marketing activations and campaigns with internal teams and external partners to create engaging consumer experiences.
- Take part in the end-to-end product lifecycle – from idea generation to launch execution and performance tracking.
- Work closely with regional teams to implement localized sales and marketing initiatives that connect with target audiences.
- Help identify and explore brand partnership opportunities to expand Razer’s presence into new markets and consumer segments.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Fresh graduates or candidates with up to 1 year of relevant internship/early career experience are welcome to apply.
- Strong interest in lifestyle, apparel, or gaming products, with a passion for marketing and brand growth.
- Confident communicator with strong collaboration skills, able to work effectively with both internal and external stakeholders.
- Organized and detail-oriented, with a proactive mindset and drive to deliver impactful outcomes.
- Creative thinker who enjoys taking initiative and problem-solving.
- Gaming enthusiasts are strongly preferred.
Are you game?
Top Skills
Go-To-Market Strategies
Marketing
Product Lifecycle Management
Razer Singapore Office
1 One-north Cres, Singapore, 138538
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