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Razer

Product Evangelist II, PCD

Posted 2 Hours Ago
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In-Office
Singapore, SGP
Senior level
In-Office
Singapore, SGP
Senior level
Lead strategy, growth, positioning, pricing, lifecycle management, launches, and go-to-market activities for Razer’s gaming mice and mats portfolios. Conduct competitive analysis, develop marketing plans, coordinate cross-functional stakeholders, manage campaigns and promotions, and collaborate on product roadmaps and content across digital, social, web, email, and video channels. The role also requires budget management, reporting, team leadership, and translating market insights into actionable strategies.
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Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Own the strategy and growth of Razer’s Mice and Mats product lines, leading product marketing across positioning, pricing, lifecycle management, and global launches. Work closely with Product, Engineering, Sales, Channel, Brand, and Regional Marketing teams to bring competitive, market-relevant products to market. Drive go-to-market planning, market analysis, campaigns, promotions, and stakeholder alignment to grow revenue, adoption, and market share.
  • Overseeing the strategic direction and performance of Razer’s Gaming Mice and Mats product lines
  • Driving growth and innovation across Razer’s Mice and Mats portfolios
  • Drive product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position
  • Develop and implement marketing plans, ensuring achievement of company and brand objectives
  • Conduct and run competitive benchmarking and product comparison
  • Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others
  • Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams
  • Responsible for developing and implementing activities such as promotions and go-to-market for product launches
  • Content & Campaign Development: Collaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platforms

Pre-Requisites :
  • Degree in Marketing or Business with minimally 6-10 years progressive experience in product marketing, preferably within consumer electronics space
  • Good business acumen, sales-focused, responsive, creative, strategic, proactive, and hands-on, with the ability to translate data and insights into strategy and action plans
  • Strong leadership skills with track record in building and managing a high performing team
  • Strong budget management and reporting skills
  • Strong stakeholder management skills and strong presentation, high attention to detail, written and verbal communications skills. Ability to communicate conceptually and tactically - including strategy, planning, data insights and execution details

Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

Are you game?

Razer Singapore, Singapore, SGP Office

Singapore, Singapore

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