Manage a high-value personalization program, ensuring quality deliverables, executing campaigns, and collaborating with internal teams while developing knowledge in eCommerce and digital marketing.
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Personalization Program Manager
About Our Personalization Program Manager
Who is Mastercard?
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
Overview
Dynamic Yield by Mastercard is on the lookout for a Personalization Program Manager in the Strategy Team. This is a role for someone who wants to break into the fast-growing field of digital User Experience Optimization (UXO) .
Working closely with the Strategy Consultant, you will be responsible for bringing data-driven personalization for our customers from vision to reality by owning the operational program activities and steering them to success.
We're looking for creative problem solvers, critical thinkers, and excellent communicators, interested in learning and growing their skills in a fast paced, exciting environment, working with top brands across different industries & regions
The Task-at-Hand:• Design and deliver together with a consultant a high-value personalization program for our customers• Lead the personalization program management to ensure all services deliverables meet highest standards in quality • Serve as the main point of contact for our customers • Own the campaign execution in the Dynamic Yield Personalization platform (campaign scoping, setup, optimization & reporting)• Collaborate with other internal service units like Customer Success, Engineering and Sales Teams • Learn and grow knowledge of personalization, website development, A/B testing, eCommerce strategy, digital conversion optimization, and digital marketing.
Optimal Skills for Success:• 1-3 years of work experience in eCommerce, product management, and/or project management experience• B.A./B.S. Degree (MBA strongly preferred)• Strong project management skills and an ability to multitask • Exemplary quantitative and qualitative thinking, analytical ability, and problem-solving skills• Strong desire to learn and grow within a fast-paced business environment• Excellent verbal and written communication skills, with excellent presentation skills• Strong interest in digital technology • Ecommerce technology (e.g. CMS, Web Analytics, Email Marketing) experience, knowledge, or aptitude a plus
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Personalization Program Manager
About Our Personalization Program Manager
Who is Mastercard?
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
Overview
Dynamic Yield by Mastercard is on the lookout for a Personalization Program Manager in the Strategy Team. This is a role for someone who wants to break into the fast-growing field of digital User Experience Optimization (UXO) .
Working closely with the Strategy Consultant, you will be responsible for bringing data-driven personalization for our customers from vision to reality by owning the operational program activities and steering them to success.
We're looking for creative problem solvers, critical thinkers, and excellent communicators, interested in learning and growing their skills in a fast paced, exciting environment, working with top brands across different industries & regions
The Task-at-Hand:• Design and deliver together with a consultant a high-value personalization program for our customers• Lead the personalization program management to ensure all services deliverables meet highest standards in quality • Serve as the main point of contact for our customers • Own the campaign execution in the Dynamic Yield Personalization platform (campaign scoping, setup, optimization & reporting)• Collaborate with other internal service units like Customer Success, Engineering and Sales Teams • Learn and grow knowledge of personalization, website development, A/B testing, eCommerce strategy, digital conversion optimization, and digital marketing.
Optimal Skills for Success:• 1-3 years of work experience in eCommerce, product management, and/or project management experience• B.A./B.S. Degree (MBA strongly preferred)• Strong project management skills and an ability to multitask • Exemplary quantitative and qualitative thinking, analytical ability, and problem-solving skills• Strong desire to learn and grow within a fast-paced business environment• Excellent verbal and written communication skills, with excellent presentation skills• Strong interest in digital technology • Ecommerce technology (e.g. CMS, Web Analytics, Email Marketing) experience, knowledge, or aptitude a plus
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Top Skills
Cms
Dynamic Yield Personalization Platform
Ecommerce Technology
Email Marketing
Web Analytics
Mastercard Singapore, Singapore, SGP Office
3 Fraser Street DUO Tower Level 17, Singapore, Singapore, 189352
Similar Jobs at Mastercard
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Lead the development of deep learning architectures and systems, optimizing models for performance and collaborating with product and engineering teams.
Top Skills:
HadoopHiveJaxPythonPyTorchSparkTensorFlow
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
The role focuses on sales enablement and management reporting, providing insight, analytics, and supporting decision-making for sales leadership to enhance performance in Corporate Solutions.
Top Skills:
ExcelPower BIPowerPointTableau
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
The Managing Consultant drives business development for Mastercard Services, focusing on sales targets and client engagement, while coordinating with various teams to deliver value to retail and travel clients.
What you need to know about the Singapore Tech Scene
The digital revolution has driven a constant demand for tech professionals across industries like software development, data analytics and cybersecurity. In Singapore, one of the largest cities in Southeast Asia, the demand for tech talent is so high that the government continues to invest millions into programs designed to develop a talent pipeline directly from universities while also scaling efforts in pre-employment training and mid-career upskilling to expand and elevate its workforce.

