Job Description:
About Dentsu:
Dentsu Group Inc. is a holding company operating in around 145 countries and regions with 65,000 professionals, providing integrated communications, media, and digital services.
Purpose of the job:
Dentsu is seeking driven, detail-oriented candidates with an interest in advertising and digital marketing for two Media Intern openings within their Media agencies. This is a 6 month full-time internship provides an opportunity to develop skills and gain experience in an agency environment.
Role Responsibilities:
The intern will assist the team with:
1. Preparation of media plans and campaigns
- Understanding client objectives and media strategy.
- Liaising with media vendors to support strategy and campaign development.
- Developing, delivering, and maintaining digital media plans.
- Working with ad trafficking, site tagging, ad ops, and campaign tagging teams.
2. Activation of media campaigns
- Ensuring accurate campaign setup and execution on self-served platforms.
- Briefing third parties and following up on media execution for managed service media.
- Monitoring campaigns and pacing.
- Delivering and maintaining reporting systems and templates.
- Managing post-campaign reporting to quantify media strategy value.
3. Data analysis and recommendations
- Collecting and cleaning data from various media datasets.
- Performing basic statistical analysis to identify trends.
- Utilizing data visualization techniques to present findings.
- Providing data-backed recommendations to optimize strategies.
What we offer:
Media Interns will be enrolled in the Media MBA program, a structured learning experience led by Dentsu experts using proprietary tools. This program aims to provide specialized knowledge, practical skills, hands-on experience, and mentorship.
Requirements:
- Preferably a student or graduate in Marketing, Data Analytics, Statistics, or related fields.
- Keen interest in Digital Marketing and Advertising.
- Good communication skills.
- Knowledge of Microsoft Excel and Powerpoint.
- Background / Experience in Digital Marketing is a plus.
- Basic understanding of data analysis techniques and tools is a plus.
Location:
SingaporeBrand:
CaratTime Type:
Full timeContract Type:
Student/Intern (Fixed Term) (Fixed Term)
