The Media Intern will assist with media plans, campaign activation, and data analysis to support advertising and digital marketing efforts.
Job Description:
About Dentsu:Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan.With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.Purpose of the job:Dentsu is seeking driven, detail-oriented candidates with an interest in advertising and digital marketing for Intern openings.This is a 6 month full-time internship provides an opportunity to develop skills and gain experience in an agency environment.Role Responsibilities:The intern will assist the team with:1. Preparation of media plans and campaigns- Understanding client objectives and media strategy.
- Liaising with media vendors to support strategy and campaign development.
- Developing, delivering, and maintaining digital media plans.
- Working with ad trafficking, site tagging, ad ops, and campaign tagging teams.
- Ensuring accurate campaign setup and execution on self-served platforms.
- Briefing third parties and following up on media execution for managed service media.
- Monitoring campaigns and pacing.
- Delivering and maintaining reporting systems and templates.
- Managing post-campaign reporting to quantify media strategy value.
- Collecting and cleaning data from various media datasets.
- Performing basic statistical analysis to identify trends.
- Utilizing data visualization techniques to present findings.
- Providing data-backed recommendations to optimize strategies.
- Preferably a student or graduate in Marketing,Media, Digital Marketing, or related fields.
- Keen interest in Digital Marketing and Advertising.
- Good communication skills.
- Knowledge of Microsoft Excel and Powerpoint.
- Background / Experience in Digital Marketing is a plus.
- Basic understanding of data analysis techniques and tools is a plus.
#LI-DNI
Location:
SingaporeBrand:
CaratTime Type:
Full timeContract Type:
Student/Intern (Fixed Term) (Fixed Term)Top Skills
Data Visualization Tools
Excel
PowerPoint
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